Advertising and Marketing, Business, Free News Articles

Lanphere Auto Group and Motorcycles Recently Signed Sokal

RALEIGH, N.C. -- Lanphere Auto Group and Motorcycles recently signed Sokal, The Raleigh based Automotive Advertising firm, as their agency of record. Sokal specializes in digital marketing and websites but will also offer their full list of services including but not limited to graphic design, video production, media buying, BDC services, and dealership consulting services.

Although Sokal's base resides in North Carolina, the agency stepped out into the northwestern region of the country with their creative reach, bringing the Lanphere Group on board.

Lanphere Auto Group consists of five dealerships, including Beaverton Honda, Beaverton Kia, Beaverton INFINITI, Bob Lanphere's Newberg Jeep Ram, and Bob Lanphere's Beaverton Motorcycles.

Originating in 1964, Bob Lanphere's Auto Group has grown and spread out over the past 50+ years along the Pacific Northwest, peppered throughout the Beaverton, Portland, Newberg, and Tigard areas of Oregon.

"I couldn't be more pleased to partner with such a fine dealership," offered Melissa Clark, CEO of Sokal. "Our expert team will deliver a uniquely creative edge, optimizing digital strategy and visibility for Lanphere's stores."

Tim Nelson, Lanphere Auto Group Chief Operating Officer, said "Our search for a capable advertising agency led us to Sokal because of their wide range of expertise in all of the same brands we offer. The partnership couldn't have been more perfect."

Starting February 14, 2022, Sokal will provide full-service advertising for Lanphere Auto Group.

About Sokal:

Headquartered in Raleigh NC, Sokal is one of largest automotive advertising agencies in the country.

The company specializes in digital marketing (SEO, paid search, CTV, pre-roll and display ads) and award-winning website design, and maintenance. Sokal also boasts a full-service agency experience with experts trained to execute everything from radio and television production, ad design, direct mail, media buying and much more.

Sokal employs well over 100 staff members including Digital Strategists, Website Developers, Graphic Designers, Video Producers and Editors, and Account Managers and Coordinators while currently managing well over 350 clients across the country.

For more information about Sokal, please visit their website at: https://www.gosokal.com/

For more information about Lanphere Auto Group and Motorcycles, please visit their website at: https://www.lanphereautogroup.com/

Related link: https://www.gosokal.com/

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Advertising and Marketing, Business, Free News Articles

Sokal Hires Alex Bryant to Head Up Business Development and OEM Relationships

RALIEGH, N.C. -- Sokal, a full-service automobile advertising agency, is pleased to welcome Alex Bryant to their team. Alex is the new director of Dealer Acquisition and OEM relationships at Sokal. He will oversee business development as well as lead the charge in OEM partnerships.

"We are extremely pleased to have Alex on our Sokal team," commented Mark Sokal, CEO of Sokal. "I'm confident in his abilities, insights, and his rich background experience and I believe he will be able to take our agency to the next level of successful accomplishments."

Alex is a graduate from the University of North Carolina Wilmington with a degree in business administration and marketing. He is an experienced sales professional and sales leader and has worked in the automotive marketing and technology space for many years. He comes to Sokal from Netsertive, where he was the director of automotive where he was responsible for hiring, training and managing a sales team. Additionally, he is experienced in consulting, business growth, and growing OEM relationships. Outside the realm of sales management, Alex was the head golf coach at Newberry College.

About Sokal:

With headquarters in Raleigh, North Carolina and offices stretching from up and down the east coast to Texas, Sokal is the area's largest advertising agency focusing on automotive advertising. Sokal is dedicated to growing business for their clientele through multiple marketing and advertising services. As a full-service agency, they manage the entire project from start to finish. The company executes everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

Sokal employs well over 100 staff members from Account Managers and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers, while currently managing well over 350 clients across the country.

For more information on Sokal, please visit their website at: https://www.gosokal.com

Related link:

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Advertising and Marketing, Business, Free News Articles

Sokal Media Group Signs Cheraw Chevrolet Buick

RALEIGH, N.C. -- Sokal Media Group is proud to announce they are the agency of record for Cheraw Chevrolet Buick. "We're stepping into a new realm of possibilities for our dealership," remarked Bobby Hill, Director of Operations for Cheraw Chevrolet Buick. "I trust that Sokal and his team will create advertising that will help push us in a greater noticeability, therefore increasing our sales."

Cheraw Chevrolet Buick in South Carolina has a reputation for ease in the car buying experience. Their thoughtful sales team is committed to calming the buyer's fears as they walk them through an extensive inventory of new and preowned vehicles. With professional financial assistance available, this dealership is well-equipped to handle any level of automobile purchasing.

Starting in April 2018, Sokal Media Group will launch new websites for the store, create new advertising campaigns, and assist in many other areas of dealership business.

"I'm delighted to work alongside of Cheraw and know that our team will provide well for all their advertising needs", said Mark Sokal, CEO of Sokal Media Group. "I see such potential in this dealership and I'm excited to help them achieve their advertising goals."

About Sokal Media Group:

With headquarters in Raleigh, N.C. and offices in Mooresville, N.C. Sokal Media Group is the area's largest advertising agency focusing on automotive advertising. Sokal Media Group is dedicated to growing business for their clientele through multiple marketing and advertising services.

As a full-service agency, they manage the entire project from start to finish. They execute everything from media buying, radio and television production, ad design, direct mail, search engine marketing, website design, website maintenance, and much more.

The Sokal Media Group staff includes 102 employees from Account Executives and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers. Currently Sokal Media Group manages 497 clients along the East Coast.

For more information on Sokal Media Group visit: http://www.sokalmediagroup.com/.

For more information on Cheraw Chevrolet Buick visit: http://www.cherawchevy.com/

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