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Want a Sparkling Valentine’s Day? Follow These Six Jewelry Buying Tips

LAS VEGAS, Nev. -- Whether you are staying at home this Valentine's Day, or plan to have a romantic evening out, the American Gem Society (AGS), a nonprofit association dedicated to consumer protection, has some advice to ensure the jewelry you buy adds extra sparkle to you and your loved one's celebration.

1. Have a general idea of the kind of jewelry you want to buy? If it's a gift, what does the recipient like? Consider the type and color of metal, the gemstone, setting, as well as the type of piece. Would this person want a watch, bracelet, necklace, or ring?

2. Shop with a credentialed, professional jeweler who is a member of an organization with a strict code of business ethics, such as AGS. An ethical and knowledgeable jeweler will share facts about the gemstone in your jewelry, like whether it is enhanced or treated, natural, or a laboratory-created gemstone.

3. Do your research online but visit the store so you can see the piece in person. You might love the way something looks on the screen, but when you see it up close, you may feel differently. Maybe it's the color or sheen of the metal or how the setting looks. Get an up-close look before making a significant purchase.

4. Ask about the return policy. If the gift misses the mark, you'll want to return it!

5. If a discount seems too good to be true, it might be. You've heard of the practice where a retailer inflates a price by a certain percent, then advertises it at a slightly lesser percent? AGS members must adhere to standards of business conduct that strictly prohibit this practice.

6. Buying diamonds? Ask for a diamond grading report from an independent laboratory. A thorough grading report covers all 4Cs-cut, color, clarity, and carat-so that the jewelry buyers know and understand the quality of what they are purchasing. AGS founded AGS Laboratories as a nonprofit diamond grading laboratory that shares its mission of consumer protection. This mission ensures jewelry buyers will receive an unbiased opinion on the quality of their diamonds.

-- Well-cut diamonds sparkle in candlelight or low light. Set the mood with the right lighting and watch the diamond sparkle on your loved one.

Want to learn more tips? Visit http://www.americangemsociety.org/gems-and-jewelry/.

To find a credentialed AGS jeweler, visit https://www.americangemsociety.org/find-a-jeweler/jeweler/search/.

About American Gem Society

The American Gem Society, founded in 1934 by Robert M. Shipley, is a nonprofit trade association dedicated to proven ethics, knowledge, and consumer protection within the jewelry industry. The American Gem Society is a professional organization awarding credentials for its members, who are held to the industry's highest ethical and professional standards and must pass annual recertification examinations to maintain their titles. Less than one in twenty jewelers in the country have met the exacting requirements necessary for membership.

Website: http://www.americangemsociety.org/

Facebook: AmericanGemSociety1934

Instagram: @americangemsociety

Twitter: @AmerGemSociety

Related link: https://www.americangemsociety.org/

This news story was published by the Neotrope® News Network - all rights reserved.

Business, Free News Articles, NonProfit and Charities, Product Launches, Software

New App Connects Shoppers to Professional Jewelers and Simplifies the Jewelry Buying Process

LAS VEGAS, Nev. -- The American Gem Society (AGS), a nonprofit association dedicated to consumer protection, gemological education, and business ethics, is excited to introduce their new app, AGS Go. AGS Go is designed to help consumers who are interested in buying fine jewelry by giving them the information they need to find the perfect piece of jewelry.

Users can download AGS Go and access a variety of tools to help them find fine jewelry for their jewelry wish list or gift list. The Find a Jeweler search connects consumers with professional AGS jewelers in their area and gives them information on the jeweler's credentials, gemological education as well as important store information. They can search on either a jeweler's name, stores in a particular radius to their location, or find an appraiser.

Additionally, they can access the American Gem Society's social media sites and browse jewelry for ideas and inspiration. They can also learn more about AGS, or their nonprofit diamond grading lab, and verify their AGS Laboratories diamond grading report on the site by simply entering the report number.

"We wanted to provide access to easy tools and useful information that helped jewelry buyers connect with jewelers they can trust, and who can help them find the perfect piece of jewelry," said Katherine Bodoh, CEO of the American Gem Society and AGS Laboratories. "When you are buying something as valuable and meaningful as fine jewelry, there are a number of factors to consider, from preference to price, to knowing which gemstone or metal is right for you. AGS Go enables jewelry shoppers to simplify the shopping process and enhance the experience, all in one convenient location."

AGS Go can be downloaded for free from either the Apple Store or Google Play. Search for AGS Go.

About the American Gem Society

The American Gem Society, founded in 1934 by Robert M. Shipley, is a nonprofit trade association dedicated to promoting a high standard of ethics, continuous education, and consumer protection within the jewelry industry. The American Gem Society awards credentials for its members, who are held to the highest ethical and professional standards in the industry and must pass annual recertification examinations to maintain their titles. Less than one in twenty jewelers in the country have chosen to meet the exacting standards necessary for membership.

Website: https://www.americangemsociety.org/

Facebook: @AmericanGemSociety1934

Instagram: @AmericanGemSociety

Twitter: @AmerGemSociety

*LOGO link for media: https://www.Send2Press.com/300dpi/19-0614s2p-amgemsoc-300dpi.jpg

Related link: https://www.americangemsociety.org/

This news story was published by the Neotrope® News Network - all rights reserved.