Tag: direct mail marketing company
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Direct Mail Benchmark Report reveals 89% of marketers have increased or maintained direct mail investments in the last year
MINNEAPOLIS, Minn. — New industry research commissioned by SeQuel Response and conducted by ISG Research shows 89% of marketers have increased or maintained direct mail investments in the last year, up 3% from 2022 data. The 2023 Direct Mail Marketing Benchmark Report provides an analysis of the current direct mail marketing landscape.
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Direct Mail Benchmark Report: 86% of marketers have increased or maintained direct mail use in the last twelve months
MINNEAPOLIS, Minn. — New industry research commissioned by SeQuel Response and conducted by NAPCO Research, shows 86% of marketers have increased or maintained direct mail use in the last twelve months. The research report is titled, “Direct Mail: Signed, Sealed, and Still Delivering Results.”