Tag: Floify
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Floify’s Sofia Rossato named as advisor to the Broker Action Coalition board of directors
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that President and General Manager Sofia Rossato has been named as a board advisor to the newly formed board of Broker Action Coalition (BAC), a nonprofit organization created in 2022 to advocate for legislative reform and educational advancement within the independent mortgage…
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Floify introduces flexible pricing with the introduction of Lender Edition
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS), today announced the launch of Lender Edition, a newly badged version of the popular mortgage point-of-sale that introduces a flexible per-loan pricing option for mortgage lenders. Floify Lender Edition is the counterpart to Broker Edition, a one-stop lending platform configured for the needs of mortgage…
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Floify’s Sofia Rossato honored with National Mortgage Professional’s 2024 Women of Inspiration award
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that President and General Manager Sofia Rossato has been recognized as a National Mortgage Professional (NMP) 2024 Woman of Inspiration. The award recognizes women who are trailblazers, visionaries and leaders in the mortgage industry.
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Floify named a 2024 HW Tech100 Mortgage honoree
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, announced that it has been named a HW Tech100 Mortgage award honoree. Floify was recognized as an exceedingly user-friendly point-of-sale (POS) whose easy-to-configure platform and rule-based automations have made it beloved among small and midsize lenders and mortgage brokers.
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Floify shares findings from survey of 150 top-producing loan originators
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, commissioned an independent study of 150 high-performing loan originators (LOs) in 2023 to gain recruiting and retention insights. “High-performing” LOs were defined as being in the top 20% of closed loan dollars or volume.
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Floify joins ACUMA to help credit unions elevate the member homebuying experience
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that it has joined the American Credit Union Mortgage Association (ACUMA) as an affiliate member. Through its membership, Floify aims to help credit unions engage their members with an elevated home financing experience while supporting streamlined loan production with cost-saving tools.
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Floify launches comprehensive lending platform for mortgage brokers
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS), today announced the launch of Floify Broker Edition, an easy-to-use, one-stop lending platform for mortgage brokers. Built on the foundation of the classic Floify POS platform, Broker Edition has been thoughtfully configured to make managing loans simpler at an accessible price point.
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Floify taps Courtney Dodd as head of marketing to reinvigorate brand presence
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale solution, today announced that Courtney Dodd has joined its team as head of marketing. With 12 years of experience in the mortgage sector, Dodd is set to spearhead Floify’s marketing initiatives and reinforce its position as an innovator in the field.
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Floify announces launch of verification of income and employment waterfall technology
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale solution and subsidiary of Porch Group, Inc. (“Porch Group”) (NASDAQ: PRCH), today announced the launch of verification of income (VOI) and verification of employment (VOE) waterfall technology. The new features will help lenders and brokers save time and reduce costs during the loan origination process.
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Surefire CRM by Top of Mind Integrates with Floify to Maximize Mortgage Loan Originators’ Sales Process
ATLANTA, Ga. — Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry, announced its integration with digital mortgage point-of-sale solution Floify.