Floify
Floify’s head of marketing Courtney Dodd named to HousingWire’s 2024 Marketing Leaders list
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that its Head of Marketing, industry veteran Courtney Dodd, has been named to HousingWire’s 2024 Marketing Leaders list. The award celebrates the industry’s most creative and influential marketing minds who have demonstrated a track record of transforming brands, leading teams and driving business results….
23-year industry veteran Jason Mapes joins Floify as head of sales
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced the appointment of Jason Mapes as head of sales. Mapes, who previously served as director of sales for nCino’s Mortgage Suite, brings a wealth of experience to spearhead Floify’s national sales initiatives….
Courtney Dodd, Floify’s head of marketing, named a PROGRESS in Lending Sales, Marketing and PR Trailblazer
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that its Head of Marketing, industry-veteran Courtney Dodd, has been named a 2024 Sales, Marketing and PR Trailblazer award honoree by PROGRESS in Lending. Now in its fifth year, the award recognizes the top sales, marketing and public relations executives making the biggest impact on the mortgage industry today….
Sydney Barber, Floify’s head of product, named to HousingWire’s 2024 Rising Stars List
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that its Head of Product Sydney Barber, has been honored by HousingWire with its 2024 Rising Stars award. Since Barber joined Floify in 2019, she’s spearheaded dozens of product enhancements to help its customers operate more efficiently in a volatile market….
Floify supports Truv’s verification of borrower income and employment service via new integration
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced an integration with Truv, a consumer-permissioned data platform. The integration enables borrowers to electronically verify their income and employment as they apply for a mortgage loan….
Floify prepopulates loan applications for borrowers using data on file in Total Expert
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced an enhanced integration with customer engagement platform Total Expert. This collaboration enables loan originators to effortlessly send pre-populated loan applications to borrowers, leveraging the existing data within Total Expert. This feature is designed to streamline the loan origination process for lenders and enhance the application experience for borrowers by reducing redundant data entry….
Floify’s Sofia Rossato named as advisor to the Broker Action Coalition board of directors
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that President and General Manager Sofia Rossato has been named as a board advisor to the newly formed board of Broker Action Coalition (BAC), a nonprofit organization created in 2022 to advocate for legislative reform and educational advancement within the independent mortgage broker community….
Floify introduces flexible pricing with the introduction of Lender Edition
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS), today announced the launch of Lender Edition, a newly badged version of the popular mortgage point-of-sale that introduces a flexible per-loan pricing option for mortgage lenders. Floify Lender Edition is the counterpart to Broker Edition, a one-stop lending platform configured for the needs of mortgage brokers that was introduced in December 2023….
Floify’s Sofia Rossato honored with National Mortgage Professional’s 2024 Women of Inspiration award
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that President and General Manager Sofia Rossato has been recognized as a National Mortgage Professional (NMP) 2024 Woman of Inspiration. The award recognizes women who are trailblazers, visionaries and leaders in the mortgage industry….
Floify named a 2024 HW Tech100 Mortgage honoree
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, announced that it has been named a HW Tech100 Mortgage award honoree. Floify was recognized as an exceedingly user-friendly point-of-sale (POS) whose easy-to-configure platform and rule-based automations have made it beloved among small and midsize lenders and mortgage brokers….