Awards and Honors, Business, Free News Articles, Sports and Activities

Morrison Outdoors Wins GearJunkie Best in Show Award at Outdoor + Snow Show

ALBUQUERQUE, N.M. -- Just over one year since the Kickstarter campaign that launched their new company, Morrison Outdoors capped off a successful appearance at the 2020 Outdoor Retailer + Snow Show by taking home GearJunkie's "Best in Show" award for their Little Mo 20° Baby Sleeping Bag.

"This is an incredible honor," said Morrison Outdoors Founder Tavis Malcolm. "To have our little sleeping bags held in the same class as new products from brands like The North Face and Rossignol was a tremendous surprise."

The Little Mo 20° Baby Sleeping Bag is the first and only cold-weather sleeping bag designed to provide a safe sleep environment for infants as young as 6 months old, up to around 24 months old.

"For families exploring the outdoors with very young children, this product could be a godsend," wrote GearJunkie in their Best in Show announcement.

In addition to receiving GearJunkie's Best in Show honors, the Little Mo 20° Baby Sleeping Bag was also named a Finalist for the Outdoor Retailer Innovation Awards.

The Innovation Awards are designed to "highlight the gear, brands, and shops that are making an impact," according to Outdoor Retailer, and the Little Mo 20° beat out entries from over 170 other brands to be named one of only 30 Finalists.

"We could not have had a better experience launching this new product at Outdoor Retailer," said Malcolm. "The response from parents, buyers, and industry veterans has been overwhelming. We're grateful for the opportunity to share our story and help make it easier for parents to go camping with their youngest children."

About Morrison Outdoors

Morrison Outdoors was founded in December 2018 with the mission to make getting outdoors with kids easier for parents. Their line of Little Mo Baby Sleeping Bags raised over $16k on Kickstarter in February 2019, and are now in stores in over 60 REI locations nationwide. They are members of the Pledge 1% movement and have committed 1% of every sale to giving back to their communities.

For more about Morrison Outdoors, please visit: https://www.morrisonoutdoors.com

Media Contact:
Tavis Malcolm
tavis@morrisonoutdoors.com

Related link: https://www.morrisonoutdoors.com/

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Business, Free News Articles

Morrison Outdoors Joins Pledge 1%, Donates 1% of Revenue to Operation Warm’s #GivingTuesday Campaign

ALBUQUERQUE, N.M. -- Just a few weeks before their first birthday, Morrison Outdoors is joining the Pledge 1% movement and donating 1% of all revenue from 2019 to Operation Warm, a registered non-profit providing new winter coats for children who need them.

"We're happy to be joining Pledge 1% and donating to Operation Warm during their #GivingTuesday campaign," says Morrison Outdoors Founder Tavis Malcolm.

"With this donation, we're giving back a piece of every dollar we've ever received, going back to the Kickstarter campaign that launched us," he says. "We've had fortunate early growth as a company and it's important to me that helping our community is something that's built into our business plans from the beginning."

By joining Pledge 1%, Morrison Outdoors is committed to donating 1% of profit, product, or employee time (or combination of those) to charitable giving every year. In the future, they plan to adopt this strategy formally into their company bylaws and apply for B Corp certification.

For now, though, they are focused on giving to Operation Warm at the onset of the winter season.

"Operation Warm is a natural partner for us," explains Malcolm. "Camping is a luxury that we're fortunate to have, and we want everyone to have the same warmth on a daily basis that we try to create with our sleeping bags. This donation will provide brand new coats for roughly two full classrooms of children."

Operation Warm is a national nonprofit that creates brand new, high-quality coats for children in need. Every child, regardless of their economic situation, deserves a brand new coat. Operation Warm partners with compassionate individuals and organizations across North America to give a gift of warmth, confidence and hope to millions of children in need. Operation Warm believes a brand new coat is more than a coat, promoting self-esteem, school attendance and outdoor play.

About Morrison Outdoors

Morrison Outdoors was founded in December 2018 with the mission to make getting outdoors with kids easier for parents. Their line of Little Mo Baby Sleeping Bags raised over $16k on Kickstarter in February 2019, and are now in stores in over 60 REI locations nationwide.

For about Operation Warm, please visit: https://www.operationwarm.org

For about Pledge 1%, please visit: https://pledge1percent.org/

For about Morrison Outdoors, please visit: https://www.morrisonoutdoors.com

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This news story was published by the Neotrope® News Network - all rights reserved.

Business, Free News Articles, General Editorial, Product Launches, Sports and Activities

First 20-degree Baby Sleeping Bags Hit Store Shelves in REI Exclusive

ALBUQUERQUE, N.M. -- Morrison Outdoors, just 7 months removed from their launch campaign on Kickstarter, have brought their line of Little Mo Baby Sleeping Bags to over 60 REI locations across the U.S.

Available in 20-degree (F) and 40-degree (F) temperature ratings, the Little Mo Baby Sleeping Bags are designed to comfortably fit infants from 6 months up to 24 months old. Having no hood or drawstrings, these sleeping bags meet all AAP Guidelines for SAFE Infant Sleep, and both models weigh less than 1 pound each for use in backpacking.

Tavis Malcolm, founder of Morrison Outdoors, explains: "It made no sense to me that we should be sleeping in cozy down sleeping bags when we went camping while our baby was wrapped up in layers of clothes and blankets. We wanted to make something for our baby to sleep in that was warm, comfortable, and safe to use. Now we hope our Baby Sleeping Bags can help parents have at least one less thing to worry about."

For full details and in-store locations, check out the Little Mo 20 and Little Mo 40, both at https://www.rei.com/b/morrison-outdoors.

About Morrison Outdoors:

Morrison Outdoors was born from a desire to make camping with a baby just a little bit easier. Their patent-pending Little Mo Baby Sleeping Bag is the first 20-degree sleeping bag designed to meet all AAP Guidelines for SAFE Infant Sleep.

Tavis Malcolm, an Eagle Scout, designed their line of Baby Sleeping Bags with his wife, Amber Malcolm, a registered nurse with pediatric experience. Using techniques he learned online and a 1970s-era sewing machine that Amber had found being given away for free, Malcolm turned their unheated Denver-area garage into a makeshift sewing studio in order to develop their patent-pending design.

For more information, please visit Morrison Outdoor's website: https://www.morrisonoutdoors.com/.

*PHOTO link for media: Send2Press.com/300dpi/19-1004s2p-little-mo-bags-300dpi.jpg
*Photo caption: Morrison Outdoors Little Mo 20 and 40.

*VIDEO (YouTube): https://youtu.be/Fd5u0PLKkk0

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