Alliances and Partnerships, Business, Free News Articles, Sports and Activities

RightOnTrek Is the Official US Backpacking Gear Rental Partner for HIGHLANDER

COLUMBIA FALLS, Mont. -- RightOnTrek, which aims to introduce everyone to the great outdoors and backpacking, is partnering with international backpacking adventure company HIGHLANDER to provide its award winning meals and gear rental support for HIGHLANDER's US based events.

Having just completed construction of its first Wilderness EDGE, a 24x7 fully automated outdoors gear rental facility outside Glacier National Park, RightOnTrek also offers a gear rental delivery service for guided expeditions in the western US.

HIGHLANDER has four backpacking "Adventures of a Lifetime" scheduled in the US for 2023, which will be served by RightOnTrek:

* Big Bear Lake, California (May 24th - 28th)

* Ogden, Utah (September 5th - 9th)

* Kalispell, Montana (September 19th - 23rd)

* North Lake Tahoe, California (October 3rd - 7th)

HIGHLANDER participants can reserve their gear online in advance at RightOnTrek's website, and RightOnTrek will deliver it to them at the event. When the event is complete, RightOnTrek will pick up the gear, giving HIGHLANDERs a fluid and easy gear rental experience.

"RightOnTrek is committed to providing the best meals and backpacking gear to HIGHLANDERs," said Victoria Livschitz, RightOnTrek founder and CEO. "We spent years developing our meals and turnkey outdoors gear rental delivery service and are ready to make sure their guests are fully equipped for their trek."

RightOnTrek gear rentals offer everything backpackers need including tents, cooking gear, communication devices, backpacks, sleeping bags, trekking poles, bear sacks and bear spray. They offer for sale consumable items including first aid kits, water purification drops, emergency shelters, and an essentials kit that has everything from sunscreen to lighters, wipes, soap, toothbrush, insect repellant and more.

RightOnTrek meals are highly rated by local enthusiasts and mainstream publications alike. BACKPACKER Magazine gave it the best Mac and Cheese award saying, "This mac is like a from-scratch Kraft with the volume turned up to 11." RightOnTrek offers six signature breakfasts and ten dinners and accommodates special dietary needs and preferences including vegetarian, vegan and keto. It also has offerings that are suitable for those with peanut, dairy, gluten and soy allergies.

About HIGHLANDER:

HIGHLANDER is a leading global long-distance backpacking event series organizer with over 40 events in 20 countries worldwide. It's a chance to experience the Adventure of a Lifetime on 2-5 day guided treks of approximately 15, 30, 60 or 100 miles. HIGHLANDER is for all nature lovers, explorers and modern-day nomads who are ready to get out of their comfort zone and embark on a completely self-sustained multi-day stay in nature.

For additional information visit https://highlanderadventure.com/. To contact HIGHLANDER, email info@highlanderadventure.com.

About RightOnTrek:

RightOnTrek (RightOnTrek.com) makes epic outdoor adventures accessible to new hikers and lifelong mountaineers alike. It makes amazing backcountry experiences simple with an online trip planner, complete high tech outdoors gear rental packages, and delicious and nutritious trail meals. RightOnTrek offers its signature meals, a full day meal planner, and single day meal kits which give you all the snacks and sides you need for full day and multi-day treks. With RightOnTrek, you can feel confident finding your way through the wilderness, and return safely with memories that will last a lifetime.

For additional information visit https://rightontrek.com/. To contact the RightOnTrek team, email info@rightontrek.com.

Related link: https://rightontrek.com/

This news story was published by the Neotrope® News Network - all rights reserved. ID:NEO2022

Entertainment, Free News Articles, Sports and Activities

Get Ready For Spring Adventures With Nortiv8 20% Off Discount Sale

NORTH BERGEN, N.J. -- As the weather starts warming up and many are gearing up for hiking, trekking, and other spring adventures, lightweight and durable outdoor footwear designed to provide stability and comfort is inevitable. Nortiv8, a leading footwear brand that offers top-quality outdoor shoes, has kick started the year with improved customer services while providing an exciting offer for first-time shoppers. With 20% off a first order as a new customer on Nortiv8 official website, the online shoe brand is now more or less a step further in making customers' spring adventures accessible.

Whether you're a seasoned hiker or just starting, Nortiv8 has the perfect footwear to help you tackle any terrain with ease. These include hiking boots, trekking shoes, water shoes, work boots, and more.

To get started on your spring adventures, Nortiv8 is offering a 20% discount on your first order as a new customer by using the promo code: SPRING20, which is only available on the Nortiv8's official website. You can jump on this rare advantage by registering as a new member on the Nortiv8 official website, where you can browse through a wide selection of shoes and pick the one that best suits your needs. That said, keep in mind that the offer is not valid on third-party sites that sell Nortiv8 shoes.

While Nortiv8 encourages footwear enthusiasts to try new things and expand their horizons, they aren't leaving out the options. To further their services, the brand continues to introduce broad opportunities for enthusiasts who want new footwear.

Here's what you need to know about this striking offer:

1 - 20% off your first order by using the promo code: SPRING20 after registering as a new Nortiv8 customer on its official website.

2 - This discount offer is only available to new customers on Nortiv8's official website https://www.nortiv8shoes.com/pages/new-user, not third-party stores.

3 - The offer is valid only until March 20, 2023 on Nortiv8's official website.

Some best selling footwear products from Noriv8 Official Website include Waterproof Hiking Boots, Men's tactical boots, Waterproof Snow Boots and more.

About Nortiv8:

Nortiv8 is a top footwear brand that provides the quality outdoor shoes for various outdoor activities including work, play, and exploration. The brand understands the importance of quality, comfort, and durability, hence combining innovation, style, and comfort to design footwear that meets these expectations.

From shoes for hiking to mountain climbing, Nortiv8 provides a wide range of styles and designs for every use case. With an all-inclusive built-in sturdy design, attention to detail, and commitment to customer satisfaction, you can trust Nortiv8 for the quality outdoor shoes on the market.

Learn more at: https://www.nortiv8shoes.com/

Related link: https://www.nortiv8shoes.com/

This news story was published by the Neotrope® News Network - all rights reserved. ID:NEO2022

Entertainment, Free News Articles, Sports and Activities

Get Ready For Spring Adventures With Nortiv8 20% Off Discount Sale

NORTH BERGEN, N.J. -- As the weather starts warming up and many are gearing up for hiking, trekking, and other spring adventures, lightweight and durable outdoor footwear designed to provide stability and comfort is inevitable. Nortiv8, a leading footwear brand that offers top-quality outdoor shoes, has kick started the year with improved customer services while providing an exciting offer for first-time shoppers. With 20% off a first order as a new customer on Nortiv8 official website, the online shoe brand is now more or less a step further in making customers' spring adventures accessible.

Whether you're a seasoned hiker or just starting, Nortiv8 has the perfect footwear to help you tackle any terrain with ease. These include hiking boots, trekking shoes, water shoes, work boots, and more.

To get started on your spring adventures, Nortiv8 is offering a 20% discount on your first order as a new customer by using the promo code: SPRING20, which is only available on the Nortiv8's official website. You can jump on this rare advantage by registering as a new member on the Nortiv8 official website, where you can browse through a wide selection of shoes and pick the one that best suits your needs. That said, keep in mind that the offer is not valid on third-party sites that sell Nortiv8 shoes.

While Nortiv8 encourages footwear enthusiasts to try new things and expand their horizons, they aren't leaving out the options. To further their services, the brand continues to introduce broad opportunities for enthusiasts who want new footwear.

Here's what you need to know about this striking offer:

1 - 20% off your first order by using the promo code: SPRING20 after registering as a new Nortiv8 customer on its official website.

2 - This discount offer is only available to new customers on Nortiv8's official website https://www.nortiv8shoes.com/pages/new-user, not third-party stores.

3 - The offer is valid only until March 20, 2023 on Nortiv8's official website.

Some best selling footwear products from Noriv8 Official Website include Waterproof Hiking Boots, Men's tactical boots, Waterproof Snow Boots and more.

About Nortiv8:

Nortiv8 is a top footwear brand that provides the quality outdoor shoes for various outdoor activities including work, play, and exploration. The brand understands the importance of quality, comfort, and durability, hence combining innovation, style, and comfort to design footwear that meets these expectations.

From shoes for hiking to mountain climbing, Nortiv8 provides a wide range of styles and designs for every use case. With an all-inclusive built-in sturdy design, attention to detail, and commitment to customer satisfaction, you can trust Nortiv8 for the quality outdoor shoes on the market.

Learn more at: https://www.nortiv8shoes.com/

Related link: https://www.nortiv8shoes.com/

This news story was published by the Neotrope® News Network - all rights reserved. ID:NEO2022

Entertainment, Free News Articles, Sports and Activities

Get Ready For Spring Adventures With Nortiv8 20% Off Discount Sale

NORTH BERGEN, N.J. -- As the weather starts warming up and many are gearing up for hiking, trekking, and other spring adventures, lightweight and durable outdoor footwear designed to provide stability and comfort is inevitable. Nortiv8, a leading footwear brand that offers top-quality outdoor shoes, has kick started the year with improved customer services while providing an exciting offer for first-time shoppers. With 20% off a first order as a new customer on Nortiv8 official website, the online shoe brand is now more or less a step further in making customers' spring adventures accessible.

Whether you're a seasoned hiker or just starting, Nortiv8 has the perfect footwear to help you tackle any terrain with ease. These include hiking boots, trekking shoes, water shoes, work boots, and more.

To get started on your spring adventures, Nortiv8 is offering a 20% discount on your first order as a new customer by using the promo code: SPRING20, which is only available on the Nortiv8's official website. You can jump on this rare advantage by registering as a new member on the Nortiv8 official website, where you can browse through a wide selection of shoes and pick the one that best suits your needs. That said, keep in mind that the offer is not valid on third-party sites that sell Nortiv8 shoes.

While Nortiv8 encourages footwear enthusiasts to try new things and expand their horizons, they aren't leaving out the options. To further their services, the brand continues to introduce broad opportunities for enthusiasts who want new footwear.

Here's what you need to know about this striking offer:

1 - 20% off your first order by using the promo code: SPRING20 after registering as a new Nortiv8 customer on its official website.

2 - This discount offer is only available to new customers on Nortiv8's official website https://www.nortiv8shoes.com/pages/new-user, not third-party stores.

3 - The offer is valid only until March 20, 2023 on Nortiv8's official website.

Some best selling footwear products from Noriv8 Official Website include Waterproof Hiking Boots, Men's tactical boots, Waterproof Snow Boots and more.

About Nortiv8:

Nortiv8 is a top footwear brand that provides the quality outdoor shoes for various outdoor activities including work, play, and exploration. The brand understands the importance of quality, comfort, and durability, hence combining innovation, style, and comfort to design footwear that meets these expectations.

From shoes for hiking to mountain climbing, Nortiv8 provides a wide range of styles and designs for every use case. With an all-inclusive built-in sturdy design, attention to detail, and commitment to customer satisfaction, you can trust Nortiv8 for the quality outdoor shoes on the market.

Learn more at: https://www.nortiv8shoes.com/

Related link: https://www.nortiv8shoes.com/

This news story was published by the Neotrope® News Network - all rights reserved. ID:NEO2022

Awards and Honors, Business, Free News Articles

RightOnTrek Eco-Friendly Product Design is Finalist for Outdoor Retailer Innovation Awards

COLUMBIA FALLS, Mont. -- RightOnTrek was selected as a finalist in the 2023 Outdoor Retailer Innovation Awards. Already receiving multiple best-in-class awards and recognitions from Backpacker Magazine for their outdoor adventure meals, they now earn recognition for their packaging and product experience pairing as well.

RightOnTrek re-imagined the eating experience around its packaging and challenges the industry convention of heavy plastic aluminum-laden pouches. RightOnTrek's multi-layer package material is made of 100% bio-based materials sourced from tree pulp. Their meals are designed to cook in minutes, and taste great. The eco-friendly packaging is waterproof and still has the durability required for any outdoor adventure.

One of the biggest accomplishments in RightOnTrek meal packaging is that it's plastic-free.

The middle barrier layer is a material made from Forest Stewardship Council (FSC) approved wood pulp.

The inner linear low-density polyethylene (LLDPE) is a bio-based plastic. The company that produces it is International Sustainability & Carbon Certification (ISCC), certified.

The convention for outdoor meals is to cook and freeze dry food in a factory, package for a 10 to 30-year shelf life, and the end user rehydrates their meal with warm water in the bag.

While the soak-in-a-bag method is convenient, it requires heavy packaging that can handle the boiling water without burning one's hands. Sourcing and processing the plastics and metals in this packaging do harm to multiple upstream ecosystems, and you certainly don't want any of it in your system or our environment after use.

RightOnTrek challenges the need for adventure-ready meals to have doomsday-worthy shelf life. Their meals cook fresh on the trail and are ready for your next adventure, with an 18-month shelf life.

"The material going into the packaging is as important as what it turns into after use. By choosing 100% bio-based packaging derived from renewable resources, we feel we are doing our best to maintain a sustainable life cycle on the consumers' behalf," said Eric Boxer Sustainability Engineer and Head Chef of RightOnTrek Meals.

RightOnTrek is thrilled to be recognized as one of top-30 Product of the Year finalists.

Its core team was in attendance at the Outdoor Retailer Snow Show from January 10-12, 2023 in Salt Lake City, Utah to join with leaders in outdoor product innovation: https://outdoorretailer.com/events-education/innovation-awards/.

RightOnTrek meals are available in retail stores throughout the US, and online. Learn more: https://rightontrek.com/meals/store

About RightOnTrek:

RightOnTrek is a leader and innovator in outdoor recreation services that make epic wilderness adventures and transformative outdoors experiences accessible to everyone. For first-time family campers and lifelong elite mountaineers it provides an online trip planner, 24/7 automated gear rental near Glacier National Park, and the most delicious and nutritious backpacking meals you can find. Its Adventure Meals are available both online and in a growing number of retail stores nationwide. Learn more: https://rightontrek.com/.

RightOnTrek, Inc., 2593 Highway 2 East, Suite 3, Kalispell, MT 59901, USA.

Related link: https://rightontrek.com/

This news story was published by the Neotrope® News Network - all rights reserved. ID:NEO2022

Alliances and Partnerships, Business, Electronics, Free News Articles, Product Launches, Sports and Activities

Mossy Oak Bottomland and Country DNA Featured on MAGLITE XL50 Flashlights

ONTARIO, Calif. -- Since 1979, MAG Instrument has manufactured its quality, innovative MAGLITE® flashlights to meet the lighting and safety needs of outdoors enthusiasts, law enforcement, firefighters, military, mechanics, construction workers, and more. Mossy Oak and Maglite are pleased to announce Mossy Oak camouflage patterns are now available on the Maglite XL50 LED 3-Cell AAA mini flashlight.

"Mossy Oak will be a great partner for us," said Anthony Maglica, Founder and CEO of MAG Instrument Inc. "The Mossy Oak enthusiast loves the outdoors and appreciates reliable, durable equipment. Our legendary quality and superior design is the gold standard the Maglite flashlight is famous for."

The Maglite XL50 features a sleek, tactical design with a powerful projection. Its compact size makes it easy to slip into your pocket without being bulky or heavy. The Maglite XL50 has a tail cap switch: 1 click for 100% power, 2 clicks for 25% power, and 3 clicks for the strobe feature. All settings are accessed with just one click.

With Mossy Oak's iconic Bottomland and Country DNA camouflage patterns, the Maglite XL50 is a great addition to the outdoorsman's gear bag, ATV, or toolbox. Great for hunting, fishing, or tactical uses, this small but powerful flashlight won't weigh you down.

The Mossy Oak Maglite XL50 is a limited edition and is only available at https://maglite.com/collections/mossy-oak-collectionc for $125 MSRP.

About Mag Instrument:

Mag Instrument, manufacturer of the MAGLITE® flashlight, is a proud U.S.A. manufacturer. Each flashlight is a result of an obsession with fine engineering, craftsmanship and a commitment to perfection. Founder, owner, and President Anthony Maglica has guided his company's growth from a one-man machine shop in 1955 to an enterprise that has proudly employed thousands of American workers since it produced its first flashlight in 1979. https://maglite.com/.

For more visit: https://maglite.com/collections/tactical-military.

To learn more about Mossy Oak, visit https://www.mossyoak.com/, and to enjoy some of the latest outdoor and hunting-related content, download Mossy Oak GO at https://go.mossyoak.com/.

Related link: https://maglite.com/

This news story was published by the Neotrope® News Network - all rights reserved. ID:NEO2022

Business, Free News Articles, Sports and Activities

E3 Association Announces Changes in Staff with Newer Versions of the E3 Brands

BOCA RATON, Fla. -- E3 Association, a purveyor of online and offline hybrid membership programs, announced additions and changes in staff and new innovative versions of their divisional brands today.

Brand Consolidation

For some time, the E3 Board of Directors and the team have been planning the consolidation of several brands into a single platform. All the off-roading brands (overland and offroad) will be merged into a single platform, giving members more access to unique content, events, and product deals. Including future, side-by-side, motorsports, and more, 10Xing members experience for the same price, which will include more experts and more content contributors.

E3 has recently signed agreements with multiple billion-dollar and multi-million-dollar companies, with more on the horizon in the near term.

"These strategic partners and joint ventures will bring unprecedented horsepower to the E3 brands and their customers. We have now been aligned with very close strategic partners to bring to our customers a new level of products, services, retail products, events, parks, experiences, publications, media, and more," said CEO Brian Johnson. "Therefore, we must evaluate all activities from brands and partners to ensure cohesiveness and strategic alignment."

E3 has worked directly with one of the most significant underwriters to bring an Overlanding, Offroading, and RVing roadside assistance program and extended warranty program specifically built for the industry and its members.

"We at Ignition Dealer Services are proud and excited to be part of the E3 Brands and look forward to a long prosperous future together. Not many companies bring the level of quality and excitement as E3 Does. The following years of plans and growth will take the industry by storm," said Spencer Walters, CEO of Ignition Dealer Services.

Company Releases and Financial Information

E3 Association is on the verge of some significant announcements and releases over Q3 and Q4; however, E3 Association has dispelled the rumors of taking the company public and vows to keep the company privately held by founders and partners. It is fully funded by the founders and continues to grow. We are constantly adding new product partners, and more brands are on the horizon that will continue the growth of the brands and divisions. The company's revenue has more than doubled from fiscal 2021 to halfway through fiscal 2022.

Staff Additions and Changes

E3 is proud to announce, as of the first half of the fiscal year 2022, additions to the executive level staff:

* Joshua Volpe - Vice President of Marketing

* Ari Adler - Vice President of Member Experience

* Lou Desmond - Director of Public Relations

* Peter Vogle - Chief of Marketing Copy

* Mathew Lambright - Director of Photography

Brad Kowitz (E3 Overland Association) is no longer part of the E3 Association conglomerate or brands and partners. Brad brought incredible talent and the ability to create amazing videos and experiences for the overland community. E3 will miss him and his contributions. There is no doubt Brad will be able to continue his personal journey at an incredible new level for many years to come, and all of us at E3 wish him well and will continue to support him in any way possible.

About E3 Association:

E3 Association is a purveyor of online and offline hybrid membership programs, bringing unique experiences to the different outdoor lifestyles and sports vertices. E3 Association and its family of brands are here to empower, educate and entertain through each entity of E3 Association. Each of our brands offers the tools to help discover, create, and improve your passion and experience. To learn more, visit https://e3association.com/ today.

Related link: https://e3association.com/

This news story was published by the Neotrope® News Network - all rights reserved. ID:NEO2022

Business, Free News Articles, General Editorial, Travel and Tourism

Sleep in an Unforgettable Luxury Sky Dome Near the Grand Canyon: Clear Sky Resorts Launches Second Season on May 26

TEMPE, Ariz. -- Looking for a unique vacation experience this year? Tempe, Arizona-based Clear Sky Resorts launches their second season on May 26, 2022. Their resort near the Grand Canyon has elevated glamping to a whole new level of luxury by bringing the outdoors inside.

"At one of America's most unique and spectacular places to vacation, our guests stay in spacious Luxury Sky Domes with expansive windows and skylights that provide epic stargazing and sunrise watching from the comfort of their luxurious bed," says Clear Sky Resorts founder, Hal Feinberg.

"Nights in your dome are magical, I definitely got lost in the stars," said a guest who rated their Clear Sky Resorts experience as five-star plus a few thousand. After falling asleep under a sky full of stars, you wake up to a magnificent Arizona sunrise over an other-worldly high desert landscape. "I loved this place! You feel as though you're on another planet," exclaimed another guest.

One of Clear Sky Resorts' most popular 2-person Sky Dome floor plans, Stairway to the Stars, features a spiral staircase leading up to a bed suspended from the ceiling's skylight. Guests feel the essence of the Grand Canyon with wall-sized murals of canyon scenery featured in most of the domes, including the Grand Canyon XL which sleeps five. Clear Sky Resorts also offers domes that sleep up to seven in a variety of fun, uniquely styled Luxury Sky Domes, including 80's Video Game, British Secret Agent, Deep Space and Pink Kitten themes.

Beyond ordinary, Clear Sky Resorts' Luxury Sky Domes come outfitted with luxurious touches not always found at other glamping resorts. Each Luxury Sky Dome features a climate-control system to keep you cool during the warm days and warm during the cool nights. Every dome has its own private bath with a large glass-enclosed shower featuring a rain showerhead and plush towels. Cozy up at night around the artisan firepit or the chic free-standing ethanol fireplaces found in many of Clear Sky Resorts' Luxury Sky Domes.

Although each dome is placed to maximize privacy, solitude, and breathtaking high desert views, this 40-acre resort is also about fun-filled opportunities to get to know your fellow guests, your family and even yourself. Fun, family-friendly activities connect people to each other and make every Clear Sky Resorts vacation a once-in-a-lifetime adventure that you'll want to experience again and again.

* Oversized in-ground air pillow trampoline

* Glow-in-the-dark nine-hole frisbee golf course

* Sand volleyball court / swings / playground

* Lots of fun yard games

* Live music, storytelling, wildlife demos and movie nights

* Nightly s'mores around artisan firepits

Opening for the 2022 season on Memorial Day weekend, book your Clear Sky Resorts' Grand Canyon vacation by April 30, 2022, and save 15%.

For reservations and information, go to https://grandcanyon.clearskyresorts.com/ or contact Clear Sky Resorts by phone at +1-406-219-7811 or email at information@clearskyresorts.com.

About Clear Sky Resorts:

Founded in 2020, Clear Sky Resorts is headquartered in Tempe, Arizona. As the first resort of its kind in the U.S., Clear Sky Resorts delivers a unique hospitality experience with luxurious Sky Domes, perfect for nighttime stargazing and lots of fun activities for the whole family. Learn more: https://clearskyresorts.com/.

Related link: https://clearskyresorts.com/

This news story was published by the Neotrope® News Network - all rights reserved.

Alliances and Partnerships, Business, Electronics, Entertainment, Free News Articles, Sports and Activities, Television

MAGLITE and Trekin Outdoors! Partner to Encourage the Adventurous Outdoor Lifestyle and Use of MAGLITE Products During Those Adventures

ONTARIO, Calif. -- MAGLITE and Trekin outdoors! have formed a partnership which will highlight the outdoor adventures of the Trekin Outdoors! team and will include the generous use of Trekin Outdoors! footage in the MAGLITE social media and offer fans of Trekin Outdoors! the chance to win MAGLITE products.

Trekin Outdoors! is a new outdoor TV Show airing on The Sportsman Channel beginning in January of 2022. The show follows two best friends, Chris Queen and Tyler Leipprandt and their crazy Uncle Steve, all from the great state of Michigan as they travel around the country hunting public and private land, for all kinds of creatures.

Their love and passion for the outdoors is only matched by their love and passion for filmmaking. Expect funny, challenging and raw aspects of hunting and being outdoorsmen.

"We are thrilled to be co-branded with MAGLITE," said Chris Queen of Trekin Outdoors!. "This is a brand we pursued as one of our first sponsors because of the quality of the product, my personal relationship with the brand having seen my father and others use Maglite's throughout the years and the fact that is a U.S.A. manufactured product."

"MAGLITE is proud to partner with the team at Trekin Outdoors! to promote the rugged outdoor lifestyle they live and of course we are happy that they have chosen the world-famous MAGLITE brand to be part of their journey," said Anthony Maglica, Founder and Owner of Mag Instrument Inc., manufacturer of the iconic MAGLITE(R) flashlight.

More information about MAGLITE(R) is available at https://maglite.com

Related link: https://maglite.com/

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Free News Articles, General Editorial, Home and Garden, Sports and Activities

Lightning, Tragedy and Lessons Learned about Safety and Awareness: A Look Back at One of Lightning’s Deadliest Strikes

CUMBERLAND, Maine -- This Sunday marks the 70th anniversary of one of the deadliest lightning strikes in the U.S. and the National Lightning Safety Council is recalling the tragic event to spotlight the dangers of lightning, a common, yet underrated weather peril.

Lives were shattered in an instant on August 1, 1951 when lightning struck a tree at Wind Cave, Wyoming, killing four girl hikers and their leader and injuring nine others. The hikers were on a trek from a girls' camp in Darby Canyon to Wind Cave, Ice Cave, and back.

"Fortunately, most people are more aware of lightning's dangers now than they were in 1951," said John Jensenius, a lightning safety specialist with the National Lightning Safety Council (NLSC).

According to Jensenius, the Center for Disease Control logged 248 U.S. lightning deaths in 1951, which is one more than the combined total of 247 deaths the NLSC has documented for the past 10 years.

Karma Lambert, one of the most seriously injured survivors, vividly remembers events up until the time when lightning struck the tall tree that she and several others were sitting under. Lambert, now 84, attributes her survival to the quick actions of hiking guide, Fred Miller, and several older girls who repeatedly administered "artificial respiration."

Lambert's detailed account of the incident and her 2015 return to the site is featured on her daughter's website: https://watercolor365.com/my-mother-a-lightning-survivor-honors-victims/.

Now, 70 years after the event, Kelly Loosli, a professor of Animation and Film at Brigham Young University is interviewing survivors of the Wind Cave lightning incident for a documentary he's preparing. Loosli is the grandson of the then Teton County Sheriff Dwight Loosli, who organized men and horses to rescue the injured and transport the dead in the ensuing hours after the lightning strike.

"My interest stems from my grandfather's involvement in the rescue and the heroism of all those involved," said Loosli. "This was a terrible tragedy and I don't want to see anything like this ever happen again."

Lambert has advice for anyone headed out on a hike, "Check the forecast and if thunderstorms are predicted, just don't go."

Jensenius wants people to know what happened that tragic day in 1951 to stress the importance of monitoring weather conditions to limit the lightning threat.

"Consider canceling or postponing activities if thunderstorms are predicted and remember, when thunder roars, go indoors," advises Jensenius. "Lightning safety is a minor inconvenience that just might save your life."

The National Lightning Safety Council invites educators, government officials and others to help build lightning safe communities by learning more about lightning safety, lightning protection and risk reduction.

Visit the http://www.lightningsafetycouncil.org/ for shareable information, resources and safety tips. Inquiries about specific lightning concerns can also be addressed to Council members via contacts here: http://www.lightningsafetycouncil.com/LSC-About.html

MEDIA CONTACT:

Kimberly Loehr - Kimberly Loehr Consulting, kim@loehrlightning.com

RELATED LINKS:

https://www.cdc.gov/nchs/data/vsus/VSUS_1951_2.pdf

https://designdept.byu.edu/directory/kelly-loosli

#lightning #lightningsafety #lightningsafecommunities @lightningkim

Related link: http://lightningsafetycouncil.org/

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