SEATTLE, Wash. — On Ageism Awareness Day, leaders at 3rd3rd Marketing, the “Un-Senior Living Agency,” are challenging senior living organizations to take a closer look at the images, language and assumptions they use to communicate with consumers.
SEATTLE, Wash. — On Ageism Awareness Day, 3rd3rd Marketing, known as the “Un-Senior Living Agency,” is calling attention to one of the most overlooked forms of bias in modern culture: ageism. Too often, people are defined not by who they are or what they value, but by their age. This leads to limiting stereotypes, exclusionary practices, and missed opportunities for brands to truly connect, according to Cynthia Thurlow, principal of the agency.
