Business, Free News Articles

TRK Connection Hires David Pack as Product Manager

SALT LAKE CITY, Utah -- TRK Connection (TRK), a leading provider of mortgage quality control and origination management solutions, announced today that it has hired David Pack as product manager. In this role, Pack will be responsible for the delivery and support of TRK's market-leading solutions, including the Insight Risk & Defect Management (RDM) mortgage quality control (QC) auditing platform.

"Automation and improving loan quality continue to be at the top of lenders' lists of priorities, which has driven demand significantly for TRK's suite of solutions, especially Insight RDM," said Teri Sundh, CEO of TRK Connection. "Bringing an experienced technical and support manager like Dave on board enables TRK to deliver outstanding customer service while continuing to expand our footprint in the mortgage marketplace."

Prior to joining TRK, Pack supported and implemented products for Silicon Valley-based Oracle America and Workday, Inc. He also served as a project manager and account technical manager for several technology firms in the Salt Lake City area.

"Having previously worked with the TRK team, I was familiar with their commitment to delivering innovative, useful technology solutions and was eager to play a role in that effort by supporting the Insight RDM platform," Pack said. "Working for Silicon Valley-based, Fortune 500 companies was exciting and educational, but I thrive more in an agile environment. I look forward to applying the lessons learned in my most recent positions to ensure TRK's existing customers are able to maximize the value of Insight RDM."

About TRK Connection:

Founded in 2013, TRK Connection prides itself on its ability to develop technologies that allow businesses to surpass their organizational needs and meet their business objectives. As an innovator in the mortgage origination and quality assurance space, TRK continues to develop and refine solutions geared to promote and strengthen the loan origination process, pre/post-close loan audits and the defect remediation process.

Currently, TRK offers solutions that support Mortgage Audit & Quality Control (Insight Risk & Defect Management(TM)), Loan Origination Vendor Management (Core Connect(TM)), Complete LOS Connectivity Platforms and more. For more information, visit http://trkconnection.com.

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Business, Free News Articles, Real Estate

Homebuyer Advisors, LLC of Fort Lauderdale announces the ideal community for Empty Nesters, Sky230 luxury townhomes in Lauderdale-by-the-Sea, Florida

LAUDERDALE BY THE SEA, Fla. -- Homebuyer Advisors, LLC announced today that luxury townhomes in Lauderdale by the Sea, Florida, Sky230 townhomes located at 230 Shore Court, Lauderdale-by-the-Sea, Florida 33308, are now in phase 3 of construction and will feature move-in ready contemporary townhomes to be delivered in the Fall of 2018. Sky230 is the ideal luxury villas by the sea for Empty Nesters starting at one million dollars.

Pre-construction contracts now being accepted. Ask for developers Empty Nester special.

In 2017, after successfully selling out phases one and two of Sky230, developer Goran Dragoslavic immediately started on phase three. Sky230 townhomes define modern luxury; featuring custom designed 3 - 4+ bedrooms and 3 baths townhomes with 2-car garages. Buy with confidence with the highest grade available hurricane impact windows/doors and solid concrete construction. Homeowners will enjoy a custom designed kitchen with high-end finishes, porcelain flooring, and luxurious baths. 2,500+ sq. ft. of hassle free beach town living in Fort Lauderdale.

Homeowners will enjoy the benefits of townhome fee-simple living with minimal HOA requirements. Owning at Sky230 means only a 3-block walk to the Atlantic Ocean where beach goers can enjoy waterfront dining and boutique shops in the trendy community of Lauderdale-by-the-Sea. After spending the day at the beach, owners and their quests will enjoy an evening swimming in Sky230's private community pool overlooking Fort Lauderdale's famous canal waterways. Boat owners will enjoy deeded docks available for purchase; and appreciate the deep water access and no fixed bridges.

Empty Nester benefits of owning at Sky230 include:
* Private elevators in each residence
* Each townhome has a rooftop terrace with views of the Atlantic Ocean and intercoastal
* Ideal for professional Empty Nesters
* Flood Zone X - meaning not in a flood zone and no additional insurance is required
* Townhome Fee-Simple cost savings vs condominium living
* Property tax Portability for Florida homestead residence
* Complimentary Broker Price Opinion for Greater Fort Lauderdale residents downsizing.

Empty Nesters can obtain information at: http://www.sky230.com

About Homebuyer Advisors, LLC:

Based in Fort Lauderdale, Florida, Homebuyer Advisors and real estate broker Tony L. Smith, PA have been advising homebuyers in real estate transactions in the Greater Fort Lauderdale area. Acting as a real estate broker, Tony has also earned the designation Accredited Buyers Representative (ABR) through the National Association of Realtors (NAR). Tony is also a member of the National Association of Exclusive Buyer Agents (NAEBA). Tony enjoys representing homebuyers in the Greater Fort Lauderdale area throughout the home buying process. Tony is also a Florida licensed LCAM and Florida Notary. Learn more at: http://www.tonysmithflorida.net/.

MEDIA CONTACTS:
Jessica Marks
Sky230 Director of Communications
+1-210-264-1213
jessicamarks@sky230.com

Tony L. Smith PA
Florida licensed Real Estate Broker Associate
+1-954-282-1814 (media only)
tonysmithflorida@yahoo.com

VIDEO (YouTube): https://youtu.be/ZyRu0cI7X-c

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Business, Construction and Building, Free News Articles

Partnership with Energy Optimizers, USA, is expected to save the NCR Country Club more than $36,000 annually

TIPP CITY, Ohio -- NCR Country Club has retained Energy Optimizers, USA, for an energy improvement project that is expected to save more than $36,000 a year in utility bills.

Energy Optimizers, USA, will replace all of the clubhouse's interior and exterior lighting with high-efficiency LED lighting systems. The project also includes energy-saving upgrades to the kitchen's exhaust systems and temperature controls.

The move to LED will offer both immediate and long-term benefits to the country club's bottom line. LED lighting uses an average of 60 percent less energy than the systems being replaced. LEDs can also last up to 20 years, which translates into a measurable reduction in maintenance and equipment costs. And because LED lighting puts out less heat, the country club can expect to lower its cooling bills in the summer months.

The project follows a no-cost audit that Energy Optimizers, USA, completed earlier this year as part of a collaborative partnership with the Dayton Area Chamber of Commerce. The comprehensive audit included a 24-month utility bill analysis, energy and facility benchmarking, and facility walk-throughs and onsite data collection.

"The energy audit gave us both meaningful data and cost-effective strategies for conserving energy and reducing our energy-related costs," said Jeff Grant, Chief Operating Officer. "The LED upgrades in particular are going to be a tremendous benefit to our club and our membership and are in line with our on-going strategic vision of being friendly to the environment."

The present NCR Country Club was established in 1954 and is world renowned for its two unique and challenging courses. The 40,000-square foot clubhouse includes dining and conference facilities, as well as a fitness center. Diverse organizations from across the region regularly host events within the building.

"The NCR clubhouse is an iconic symbol of the Dayton area, and we are so pleased to be partnering with the Chamber of Commerce and the country club on this project," said Greg Smith, president of Energy Optimizers, USA. "The new lighting will dramatically enhance both indoor and outdoor spaces, all while delivering a substantial savings for the club."

About Energy Optimizers, USA:
Energy Optimizers, USA works with educational, governmental, commercial and industrial customers to implement energy savings opportunities to reduce operational costs, including lighting retrofits, renewable energy projects (wind and solar), HVAC retrofit projects, building automation retrofits and energy education programs. The company was named to the INC. Magazine Top 500 list of fastest growing companies in the U.S. (2014), was named the Fastest Growing Company in the region for two consecutive years by the Dayton Business Journal (2013, 2014), and was named a finalist in the Dayton Business Journal Best Places To Work competition in 2016.

To learn more about Energy Optimizers, USA, visit their website at http://energyoptusa.com or call them at (937) 877-1919.

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Awards and Honors, Business, Free News Articles, Insurance

EPIC Named to Best Places to Work in Insurance Nationally for Eighth Consecutive Year

SAN FRANCISCO, Calif. -- EPIC Insurance Brokers and Consultants, a retail property, casualty insurance brokerage and employee benefits consultant, announced today that it has again been recognized by its team members nationally as one of the Best Places to Work in Insurance in a survey conducted annually by Business Insurance Magazine and Best Companies Group.

Best Places to Work in Insurance is an annual feature of Business Insurance that recognizes the agents, brokers, insurers and other providers with the highest employee scores in response to a detailed employee engagement and satisfaction survey.

This year's report features 75 companies of varying sizes that share a strong commitment to attracting, developing and retaining great talent through a positive culture, comprehensive employee benefits and other programs that their employees value.

Based on employee feedback, EPIC was ranked #12 in the medium employer category (250-999 U.S. employees).

"It is an honor to be recognized by our EPIC team members as a Best Place to Work in Insurance for an eighth consecutive year," said John Hahn, CEO of EPIC. "This recognition validates our team's ongoing dedication to fostering a culture of respect, community, fun, and always putting people first. These beliefs and values are key to attracting and retaining our industry's top talent who skillfully and effectively serve the needs of our clients. Every year we acquire important information that helps us to further build and strengthen our culture of EPICness."

About EPIC:

EPIC is a unique and innovative retail property & casualty and employee benefits insurance brokerage and consulting firm. EPIC has created a values-based, client-focused culture that attracts and retains top talent, fosters employee satisfaction and loyalty and sustains a high level of customer service excellence. EPIC team members have consistently recognized their company as a "Best Place to Work" in multiple regions and as a "Best Place to Work in the Insurance Industry" nationally.

EPIC now has more than 1,300 team members operating from offices across the U.S., providing Property & Casualty insurance, Employee Benefits Consulting, Specialty Programs and Private Client solutions to more than 30,000 clients.

With run rate revenues of roughly $400 million, EPIC ranks among the top 20 retail insurance brokers in the United States. Backed by Oak Hill Capital Partners, the company continues to expand organically and through strategic acquisitions across the country.

For additional information, please visit http://www.epicbrokers.com/.

*LOGO for media: Send2Press.com/300dpi/16-0308-epic-insurance-300dpi.jpg

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Business, Free News Articles, Software

Cloudvirga Names Stephen DeSantis as Chief Financial Officer

IRVINE, Calif. -- Cloudvirga(TM), developer of intelligent mortgage point-of-sale (POS) platforms, has appointed Steve DeSantis as its new chief financial officer. A seasoned technology finance executive, DeSantis will be responsible for driving Cloudvirga's financial strategies to accelerate its growth. He will report to Cloudvirga's recently appointed CEO Michael Schreck.

DeSantis has more than two decades of financial management experience in the technology sector. Over the course of his career, he has raised more than $250 million, taken two companies public and sold three companies.

Most recently, DeSantis was CFO for ShiftPixy(R) (NASDAQ:PIXY), a disruptive human capital management services provider revolutionizing employment in the Gig Economy. ShiftPixy completed its initial public offering in June.

Prior to joining ShiftPixy, DeSantis was CFO for Predixion Software, a predictive analytics software company acquired by Greenwave Systems and Jvion Technologies. He has also held CFO roles for data warehouse solutions developer DATAllegro (acquired by Microsoft) and inventory management solutions providers Nexiant and TCI Solutions (acquired by Retalix).

"Steve's track record of success in growing tech companies is truly impressive. He's the ideal leader to steer Cloudvirga's financial strategy as we continue to grow rapidly," said Cloudvirga CEO Michael Schreck.

"A unique combination of mortgage expertise and technical chops enables Cloudvirga to deliver a best-in-class digital mortgage platform that three of the country's top eight lenders trust," said DeSantis. "My focus will be on mapping a financial strategy that positions Cloudvirga for continued exponential growth."

Just last week, Cloudvirga announced the addition of five top-30 lenders to its client roster. The company has raised more than $25 million in two funding rounds and has the support of both leading venture capital firms and some of the industry's largest lenders.

DeSantis is a Certified Public Accountant (CPA) and holds a bachelor's degree in business and accounting and a master's degree in business administration, both from the University of Southern California (USC) Marshall School of Business. He spent his early career as a staff auditor for Coopers & Lybrand.

About Cloudvirga(TM):

Cloudvirga's intelligent mortgage point-of-sale (POS) platforms uniquely combine a world-class borrower experience with a truly digital lender platform that radically cuts overall loan costs, increases transparency and reduces the time to close a loan. Founded by top fintech veterans with a track record of building successful mortgage technologies, Cloudvirga's initial customer roster includes eight of the top 40 non-bank mortgage originators. To date, Cloudvirga has raised over $25 million from some of the country's top lenders and venture capital firms.

For more information, visit http://www.cloudvirga.com/ or follow Cloudvirga on LinkedIn https://www.linkedin.com/company/7577062/.

*PHOTO for Media: Send2Press.com/300dpi/17-1121s2p-Steve-DeSantis-300dpi.jpg
*Photo Caption: Cloudvirga has appointed Steve DeSantis as its new chief financial officer.

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Business, Construction and Building, Education and Schools, Free News Articles, HVAC Heating and Cooling

Partnership with Energy Optimizers, USA, expected to net more than $30,000 in utility savings for Fort Recovery Local Schools

TIPP CITY, Ohio -- Fort Recovery Local Schools expects to save more than $30,000 a year by partnering with Energy Optimizers, USA, to make energy efficiency improvements to its buildings.

The district will retrofit all interior lighting with LED systems, replace its boilers and boiler controls with state-of-the-art energy efficient equipment, and make energy-saving enhancements to its kitchens and transportation garage. The energy savings attained will be equivalent to preserving 81 acres of trees or removing 53 cars from the road.

"Our mission calls for us to create a culture of collective responsibility, and this project lives up to that expectation," said Superintendent Justin Firks. "We are acting on the trust our community has placed in us to invest taxpayer dollars wisely, while at the same time doing our part to conserve energy resources for future generations."

The LED lighting will offer a substantial payback to the district in terms of both operating and maintenance costs. LED lighting uses an average of 60 percent less energy than the systems being replaced. LEDs can last up to 20 years, which translates into a measurable reduction in maintenance and equipment costs.

LED lighting also offers a quality of light that is very close to natural sunlight, which creates a more comfortable environment for reading. And because it does not have the hum and flicker associated with fluorescent lighting, it is an ideal lighting system for special needs classrooms.

The majority of the work will be funded through the Ohio Facilities Construction Commission's House Bill 264 program, enabling the district to make these cost-cutting improvements at no expense to taxpayers while ensuring the guaranteed savings of the project are met or exceeded.

"This project is a win-win for the district, the community, but most of all, for the students," said Greg Smith, president of Energy Optimizers, USA. "The district will be able to divert funding from its utility bills to student programs. Students will benefit from improved lighting in their classrooms. And, through our Energy Education and Awareness Program, teachers will have a model with which to educate students about up-and-coming careers in the STEM field."

Energy Optimizers, USA, will provide funding to launch the Energy Education and Awareness Program. The program involves students, staff and the community in developing, promoting and implementing numerous energy savings and sustainability programs throughout the district - such as recycling, creating a district-wide energy management program and integrating educational materials into the classrooms that will assist the teachers in educating the students on energy and the environment - while being aligned with state testing standards.

About Energy Optimizers, USA:

Energy Optimizers, USA works with educational, governmental, commercial and industrial customers to implement energy savings opportunities to reduce operational costs, including lighting retrofits, renewable energy projects (wind and solar), HVAC retrofit projects, building automation retrofits and energy education programs. The company was named to the INC. Magazine Top 500 list of fastest growing companies in the U.S. (2014), was named the Fastest Growing Company in the region for two consecutive years by the Dayton Business Journal (2013, 2014), and was named a finalist in the Dayton Business Journal Best Places To Work competition in 2016.

To learn more about Energy Optimizers, USA, visit their website at http://energyoptusa.com or call them at (937) 877-1919.

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Business, Free News Articles, Product Launches

HaptX, formerly AxonVR, Announces First Haptic Gloves to Deliver Realistic Touch In Virtual Reality

SEATTLE, Wash. -- HaptX Inc., formerly AxonVR Corporation, announced today its first product, HaptX Gloves, the world's only haptic wearable to bring realistic touch and force feedback to virtual reality.

"HaptX Gloves are the result of years of research and development in haptic technology," said Jake Rubin, Founder and CEO, HaptX Inc. "What really sets HaptX Gloves apart is the unprecedented realism they deliver. Our patented microfluidic technology physically displaces the skin the same way a real object would when touched, closely replicating its texture, shape, and movement."

HaptX Gloves feature over 100 points of high-displacement tactile feedback, up to five pounds of resistance per finger, and sub-millimeter precision motion tracking.

"We've reviewed the wearable haptic solutions out there, and the HaptX prototype provides the most realistic feedback by far," said Dr. Jeremy Fishel, Chief Technology Officer of SynTouch, the leading tactile evaluation company. "HaptX marks a fundamental breakthrough in our industry's ability to simulate touch."

"Enterprise and entertainment users require a higher level of immersion than today's VR controllers can deliver," said Joe Michaels, Chief Revenue Officer at HaptX. "HaptX Gloves will allow our customers to get more out of their VR applications-whether they're administering virtual training, designing three-dimensional objects, or developing a VR game."

The announcement of HaptX Gloves comes as the company rebrands as HaptX Inc. "This name change reflects our company's dedication to delivering realistic touch through advanced haptic technology," added Rubin. "HaptX Gloves are a huge step toward our long-term goal to deliver a full-body haptic platform, ushering in a world where virtual reality is indistinguishable from real life."

HaptX Gloves will ship to select customers in 2018. Businesses can learn more at https://haptx.com/.

About HaptX Inc.:
Founded in 2012 by Jake Rubin and Dr. Robert Crockett, HaptX brings virtual worlds to life through the power of realistic touch. A venture-backed startup, HaptX has raised over $9 million and has 32 employees, with offices in Seattle, Wash. and San Luis Obispo, Calif.

*PHOTO for Media (link): Send2Press.com/300dpi/17-1120s2p-haptx-300dpi.jpg
*Photo Caption: HaptX Gloves provides realistic feedback for entertainment and enterprise users seeking training and design solutions.

Media Contact:
Greg Bilsland
HaptX Inc.
media@haptx.com

*VIDEO (YouTube):
https://youtu.be/2C2_kbjtjRU

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Business, Free News Articles, General Editorial, Product Launches

Organic Aromas to Launch Remarkable New Products, Make Aromatherapy Better, More Effective

BOISE, Idaho -- Organic Aromas(R) (www.OrganicAromas.com), maker of a wide range of premium aromatherapy products for the home and professional-use markets, has announced today its plans to further launch several exciting and unique new products for this holiday season.

With the advent of its proprietary Nebulizing Diffuser(R) technology, Organic Aromas has revolutionized the previously static essential oil market by introducing some of the most beautiful and effective aromatherapy products available today.

With no need for heat, water or plastic, Organic Aromas aims to restore health and true well-being to an aromatherapy market that has, heretofore, been inundated with tired, ineffective and even dangerous product options. Nebulizing diffusers(R) can disperse strong aromas across a wide area in a short time, allowing you to quickly and fully enjoy the complete therapeutic value and benefits of only pure essential oil without dilution, transmutation or adulteration.

Organic Aromas continues to raise the bar again this year with the introduction of a variety of new items set to be big hits for this Christmas and into 2018.

In all, there are at least four different new products. Expanding an already diverse product set, Organic Aromas will begin selling an all-new specialty nebulizing diffuser made from ceramic. No other product on the market is quite the same, the unique shape and new base material is certain to be popular as a fashionable piece of functional art.

In addition, to bring more holiday cheer there will be a lovely new, colored Christmas tree glass and matching laser-engraved Elegance base this year. It is sure to bring extra joy to your seasonal celebration!

On the essential oil front, Organic Aromas will continue to take the lead in creating cutting-edge products found nowhere else! On the heels of the announcement that Organic Aromas(R) will roll-out third-party testing on all its essential oils, there will be an exciting and unique sampler box of 40 different blends, singles and organic pure essential oils for greater aromatherapy pleasure. This exclusive, new product is like nothing on the market. It will allow those new to essential oils a chance to try and experiment with a huge variety of different essential oils affordably and without any waste.

Lastly, Organic Aromas(R) will begin a whole new era by introducing the first wireless, rechargeable Nebulizing Diffuser(R) to the market. Sleek and very effective, this ground-breaking product will allow the user to take their aromatherapy wherever they go. At home, on a trip or on-the-go, the convenience and power of this exclusive new unit may change the face of the industry forever.

About Organic Aromas:

Organic Aromas(R) is a premium essential oil and aromatherapy brand that manufactures the most effective and beautiful aroma diffuser on the market. Using absolutely no heat, no water and no plastic this Nebulizing Diffuser(TM) can emit a heavy concentration of scent across a large area in a short period of time. These powerful aromatherapy devices can be used to enjoy the full potential therapeutic benefits of only pure essential oils and nothing else. Control a very strong aroma, instantly and for as long as you want it.

Learn more at: https://organicaromas.com/.

IMAGES FOR MEDIA:
(1) Send2Press.com/300dpi/17-1120s2p-opulenceplus-300dpi.jpg
Caption: Opulence Plus Elements Box Set.
(2) Send2Press.com/300dpi/17-1120s2p-essentialoils-300dpi.jpg
Caption: Discovery Essential Oil Experience Box.
(3) Send2Press.com/300dpi/17-1120s2p-mobilemini-300dpi.jpg
Caption: Mobile Mini Nebulizing Travel Diffuser.

VIDEO (YouTube): https://youtu.be/9RUCCLSEy5w

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Business, Free News Articles, Software

OpenClose Adds New Hires to its Software Development Team

WEST PALM BEACH, Fla. -- OpenClose(R), a multi-channel loan origination system (LOS) and mortgage software solutions provider, announced that it hired four senior developers to arm the company with additional resources to architect new products and enhance existing solutions.

Gary Meink was recruited from D+H and Mortgagebot where he spent more than eleven years working to help build out and enhance various components of the LOS and point-of-sale solutions. He has extensive industry experience working at a number of different mortgage technology firms that are integrated with the OpenClose platform.

Beau D'Amore joins OpenClose, previously working as a .NET engineer at RADIAL (formerly eBay Enterprises), a provider of omni-channel eCommerce technology and operations solutions. D'Amore holds broad experience working with leading-edge, highly contemporary technology both as a software developer and architect.

Jamal Waring also joins OpenClose, previously serving as a senior application developer at several multi-faceted organizations. Waring has a wide range of experience working with different programming languages, software engineering tools, mobile technologies and product development. In particular, he has been the lead architect and developer on numerous projects for custom built back-office systems, front-end applications, web portals, complex workflows, process automation, data analytics, reporting and more.

In addition, Christopher Price was added to the OpenClose development team, providing vast experience as a highly skilled software engineer with an emphasis in security and enterprise development. He is well-versed in SaaS and Cloud architecture and development as well as responsive front-end design. Christopher has worked on many large-scale projects involving tightening security levels and vulnerability prevention, taking the lead role in project planning and software development.

"We are pleased to welcome Gary, Beau, Jamal and Christopher to our development team and expect them to have an immediate impact on advancing our mortgage software solutions," stated Jason Regalbuto, CEO and CTO at OpenClose. "OpenClose is committed to constantly innovating, adding new features/functionality to products and expanding our overall solution suite. The addition of top-tier development talent gives us the bandwidth to continue to enhance existing products and develop new solutions, delivering increased value to our customer base."

Earlier this year OpenClose reported an unprecedented 30 percent growth rate from 2015 to 2016 and is currently on track to have another impressive year in 2017. The primary growth driver is an increasing demand for its 100 percent web-based, multi-channel LenderAssist(TM) LOS from lenders that are dissatisfied with their existing platform and poor customer support.

All four new hires will work on the LenderAssist LOS as well as other modular mortgage software solutions offered by OpenClose to mortgage bankers, credit unions, banks, conduit aggregators and other lending entities. As it continues with expansion efforts, OpenClose is also hiring integration specialists, technical support staff, enterprise sales associates and a business development executive.

About OpenClose:

Founded in 1999 and headquartered in West Palm Beach, Florida, OpenClose(R) is a leading enterprise-class, multi-channel loan origination system (LOS) mortgage software solutions provider that cost effectively delivers its platform on a software-as-a-service (SaaS) basis. The company provides a variety of 100 percent web-based solutions for lenders, banks, credit unions, and conduit aggregators. OpenClose's core solution, LenderAssist(TM), is comprehensive loan origination software that is completely engineered by OpenClose using the same code base from the ground up, thus avoiding the problems that often accompany assembling best-of-breed applications or acquiring disparate technologies in an effort to create an end-to-end platform.

The company provides lending organizations with full control of their data and creates a truly seamless workflow for complete automation and compliance adherence. For more information, visit https://www.openclose.com/ or call (561) 655-6418.

MEDIA CONTACT:
Joe Bowerbank
Profundity Communications, Inc.
949-378-9685
jbowerbank@profunditymarketing.com

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Business, Entertainment, Free News Articles, Ophthalmology and Vision, Product Launches

EyeBuyDirect Launches Winter Whims 2017 Fall-Winter Collection

AUSTIN, Texas -- The fastest growing online eyewear retailer, EyeBuyDirect, has launched its new collection, Winter Whims. The collection includes 21 frames that embody the colors, textures and feeling of winter.

"When it came to choosing the frame designs and colors for this collection, we wanted to contrast the iciness of winter with the coziness of home," said Johnny Lee, Brand Marketing Director and Creative Director at EyeBuyDirect. "We took inspiration from that cocoon-like feeling of being warm and toasty at home during winter, drinking a hot cup of cocoa by the fire."

The new Winter Whims collection is available online now. It features chocolate-brown and cinnamon-red frames that invoke the smell and tastes of the holiday season. From snowy whites, mixed marbles and macchiatos, all of these frames will help make winter whims a reality.

With frames starting at just $6, EyeBuyDirect allows you to curate your own fashion eyewear collection. All EyeBuyDirect frames are available for prescription, non-prescription and digital screen protection lenses, affording you the ability to customize glasses for your specific eyesight needs. The online experience includes a virtual try-on feature for satisfaction-guaranteed shopping.

You can view the full Winter Whims range at: https://www.eyebuydirect.com/collections/winter.

About EyeBuyDirect:

EyeBuyDirect was founded by Roy Hessel, president and CEO, in 2006 and has been part of the Essilor Online Division since 2013. With millions of customers annually, EyeBuyDirect continues its mission to provide easy access to affordable corrective eyewear, with a complete pair starting at $6. To learn more, visit https://www.eyebuydirect.com/.

Editor's Note: Photos available upon request.

*PHOTO 1: Send2Press.com/300dpi/17-1117s2p-winterwhims-300dpi.jpg
Photo Caption 1: EyeBuyDirect launches its Winter Whims '17 Fall/Winter collection including (from left to right): Grin in Matte Clear, Carnival in Matte Red and Lola in Black.

*PHOTO 2: Send2Press.com/300dpi/17-1117s2p-eyebuyintro-300dpi.jpg
Photo Caption 2: Introducing (from left to right) St Michel in Gunmetal and Lightworks in Speckled Gray as part of the new EyeBuyDirect Winter Whims '17 Fall/Winter collection.

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