Category: Advertising and Marketing
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RMA’s Consulting Strategies Result in Multiple Client Wins at FRA Awards
POMPANO BEACH, Fla. — RMA is proud to announce that their city clients won three of the fourteen awards bestowed by the Florida Redevelopment Association, including the prestigious President’s Award. RMA provides staffing services for the West Palm Beach CRA and provides economic development and real estate consultancy services for the City of Deltona. The…
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Coldwell Banker Elite Unveils Updated Global Luxury Look
FREDERICKSBURG, Va. — Today, Coldwell Banker Elite debuts the sleek modern update to our prestigious Global Luxury program branding, in alignment with the Coldwell Banker network’s “Project North Star” visual transformation. Coldwell Banker Elite is deploying all new yard signs, agent and listing marketing materials and more as part of the full network-wide rebrand which…
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Pompano Beach CRA Announces ‘Love Always, Pompano Beach’ Website and Marketing Campaign
POMPANO BEACH, Fla. — The Pompano Beach CRA is proud to announce their new marketing campaign, “Love Always, Pompano Beach.” The all-encompassing annual program will feature local businesses located in the East CRA District, sharing special offers and experiences to attract residents and non-residents alike.
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‘I am Lauderhill’ Campaign Features City’s Police Officers – Short Form Videos Reveal Fun Facts about Local Law Enforcement
LAUDERHILL, Fla. — The City of Lauderhill, in collaboration with the consulting firm RMA, has launched a new video campaign featuring local police officers sharing fun facts about themselves. The “I am Lauderhill-We are Lauderhill” segments are emailed to residents and other subscribers in the City’s official newsletter, Lauderhill Living and posted on social media.
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Datasembly Rebrands as it Evolves into Data Leader for CPGs and Retailers
WASHINGTON, D.C. — Today, Datasembly announced a major rebranding to reflect the software company’s evolution, becoming the world’s leading provider of data tools for hyper-local, real-time product transparency. The rebranding is a top to bottom redesign of the company’s website, logo, graphics, communications, and correspondence, aimed at modernizing and conveying their product solution for CPGs,…
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U.S. Mortgage Industry Launches ‘NOT OK? THAT’S OK’ Borrower Awareness Campaign
WASHINGTON, D.C. — Today, an independent coalition of U.S. mortgage industry leaders launched the ‘NOT OK? THAT’S OK’ campaign to raise awareness among customers who have missed one or more mortgage payments in 2020 and may be eligible for forbearance assistance under the Coronavirus Aid, Relief, and Economic Security (CARES) Act. Faith Schwartz, president of…
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Lee Duncan Succeeds John Craft, Becomes Second CEO of Alliance Group
LAWRENCEVILLE, Ga. — Alliance Group, a national insurance marketing organization (IMO), announced Monday that it has appointed Lee Duncan as the new President and Chief Executive Officer of the company. Duncan previously occupied the role of Chief Marketing Officer.
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LoadDelivered Logistics Rebrands to Capstone Logistics and Strengthens Integration Between Warehousing and Transportation Divisions
PEACHTREE CORNERS, Ga. — LoadDelivered Logistics, a leading food and beverage specialized third-party logistics (3PL) company, announced today that it is rebranding following its acquisition by Capstone Logistics. The company will now operate as Capstone Logistics’ freight management solution.
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After, Inc. awarded ‘Disruptor of the Year 2020’ by the Internet Marketing Association for its QuickReg™ Smart Registration Platform
NORWALK, Conn. — The Internet Marketing Association held its annual IMPACT Conference on October 2, 2020, where After, Inc., a global leader in warranty and after-market services for some of the largest manufacturers in the world, received the “Disruptor of the Year 2020” Award for its QuickReg™ Smart Registration Platform.
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Fabricare Launches an Extreme Marketing Campaign For New Service
NORWALK, Conn. — If you’re looking to disrupt an industry, you develop a radical marketing campaign that captures the attention of your target audience. LaundryCare by Fabricare is a new service that seeks to do just that.