Reports and Studies
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Eularis Analyzes Pre-Launch Brand Planning with New Pharmaceutical Industry Report
freeNewsArticles Story Summary: NEW YORK, LONDON, TOKYO, Nov. 17 (SEND2PRESS NEWSWIRE) — In today’s environment, Pharmaceutical companies find themselves in a bind. Drug launches used to be able to achieve high sales and profits – until recently. Every Pharma company today is hoping to achieve their own immediate winners, the drugs that are successful right from the start and provide years of business-sustaining profit. However, recent studies have shown that seven out of ten drugs launched in the last five years have failed to repay their R&D investment….
Location Based Services Spending in 2008 Tops $1.6 Billion, Says Insight Research Corp.
freeNewsArticles Story Summary: BOONTON, N.J., Nov. 11 (SEND2PRESS NEWSWIRE) — The worldwide market for location-based telecommunication services is expected to exceed $1.6 billion in 2008 as an ever increasing number of cellular and other wireless carriers provide customized services based upon a location-awareness of their end-users. According to a new market research study from The INSIGHT Research Corporation, location-based telecommunication services are most popular in European and Mid-East countries, where they provide wireless subscribers with tailored information based upon their current physical location….
Business Leaders See Local Expertise and Sound Operational Plans as Key to Success in Emerging Markets, says McKinney Rogers
freeNewsArticles Story Summary: NEW YORK, N.Y., Oct. 7 (SEND2PRESS NEWSWIRE) — Emerging markets offer increasing growth of purchasing power and greater opportunities for establishing market leadership, as long as investors have local expertise and sound operational plans, according to an international survey of senior business executives launched today by global business performance consultancy, McKinney Rogers….
Eularis Releases First-Ever Study on ROI of Pre-Launch Named Patient Programmes
freeNewsArticles Story Summary: NEW YORK, N.Y. and LONDON, U.K., Sept. 16 (SEND2PRESS NEWSWIRE) — Eularis today announced the release of a first-ever study on the ROI of named patient programmes (NPP), also known as compassionate use programs. The paper, ‘Implementing a pre-launch named patient programme – evidence of increased market share,’ provides pharmaceutical companies with insight and mathematical justification into the cash market share and revenue impact of pre-launch NPPs on brands, while outlining the benefits and challenges that they create….
Invest in People Power to Fight Recession
freeNewsArticles Story Summary: NEW YORK, N.Y., July 24 (SEND2PRESS NEWSWIRE) — North American business leaders believe that putting their faith in developing the skills and abilities of their workforce is the best way to reduce an organization’s exposure to the risk of recession, according to an international survey of senior business executives launched today by global business performance consultancy, McKinney Rogers….
Eularis Analyzes Most Effective Generics Defense Strategies with New Pharmaceutical Industry Report
freeNewsArticles Story Summary: NEW YORK, N.Y. and TOKYO, JAPAN, July 13 (SEND2PRESS NEWSWIRE) — Branded Pharmaceutical companies are painfully aware of the astronomical growth of Generics competition. By the end of this year, Branded drug patents accounting for sales of more than $80 Billion will expire, resulting in major losses in company profits. In the United States, the Generics Industry claims more than 50 percent of all prescriptions filled. Even in Japan, where Generics penetration is notoriously low, changes are afoot….
Healthcare Industry Spending on Telecommunications Services Hits $55 Billion Over Next Five Years, says Insight Research
freeNewsArticles Story Summary: BOONTON, N.J., May 29 (SEND2PRESS NEWSWIRE) — The hospitals, physicians, pharmaceutical companies, and insurance providers that make up the $2.3 trillion US healthcare system will be spending $55 billion on telecommunications services over the next five years, says a new market research study released by the Insight Research Corporation….
Business Leaders Expect No Growth from the Private Equity Market Over the Next 12 Months, Shows New Research
freeNewsArticles Story Summary: NEW YORK, N.Y., April 8 (SEND2PRESS NEWSWIRE) — An international survey launched today by global business performance consultancy, McKinney Rogers, finds that senior business executives believe the private equity market will remain stagnant for at least the next 12 months….
Hispanics and Other Ethnic Markets Will Spend $60 Billion on Telecommunications, says Insight Research
freeNewsArticles Story Summary: BOONTON, N.J., April 7 (SEND2PRESS NEWSWIRE) — In 2008, U.S. ethnic communities will spend $59.8 billion on telecommunications services, accounting for over one-third of all residential telecom expenditures, according to a new market research study from The Insight Research Corporation. The largest minority group, Hispanics, representing 14.8 percent of the total U.S. population, will spend the most….
Petrobras World’s Most Sustainable Oil/Gas Company 2008
freeNewsArticles Story Summary: MADRID, Spain – Feb. 21 (SEND2PRESS NEWSWIRE) — Petrobras is the world’s most sustainable oil/gas company according to the 5th annual oil/gas ranking by the sustainability research and rating firm Management & Excellence (M&E, Madrid & Sao Paulo). The M&E ranking, marketed with Oil&Gas Journal Online, measures oil/gas companies’ compliance with 387 accepted international standards in sustainability….