Advertising and Marketing
Free News Articles Category: Advertising and Marketing Industry News Articles
Lee Duncan Succeeds John Craft, Becomes Second CEO of Alliance Group
LAWRENCEVILLE, Ga. — Alliance Group, a national insurance marketing organization (IMO), announced Monday that it has appointed Lee Duncan as the new President and Chief Executive Officer of the company. Duncan previously occupied the role of Chief Marketing Officer….
LoadDelivered Logistics Rebrands to Capstone Logistics and Strengthens Integration Between Warehousing and Transportation Divisions
PEACHTREE CORNERS, Ga. — LoadDelivered Logistics, a leading food and beverage specialized third-party logistics (3PL) company, announced today that it is rebranding following its acquisition by Capstone Logistics. The company will now operate as Capstone Logistics’ freight management solution….
After, Inc. awarded ‘Disruptor of the Year 2020’ by the Internet Marketing Association for its QuickReg™ Smart Registration Platform
NORWALK, Conn. — The Internet Marketing Association held its annual IMPACT Conference on October 2, 2020, where After, Inc., a global leader in warranty and after-market services for some of the largest manufacturers in the world, received the “Disruptor of the Year 2020” Award for its QuickReg™ Smart Registration Platform….
Fabricare Launches an Extreme Marketing Campaign For New Service
NORWALK, Conn. — If you’re looking to disrupt an industry, you develop a radical marketing campaign that captures the attention of your target audience. LaundryCare by Fabricare is a new service that seeks to do just that….
Priority Express Rebrands as Capstone Logistics to Meet Last Mile Demand During Pandemic
PEACHTREE CORNERS, Ga. — Priority Express, a logistics company in the courier and last mile delivery industry, announced today that it is rebranding following its acquisition by Capstone Logistics. The company will now operate as Capstone Logistics’ last mile fulfillment solution….
The Power of Messaging: Ad Agency Challenges Industry to Spread Message to Encourage Audience to Vote
DALLAS, Texas — With Election Day less than a month away, and early voting beginning on October 13, in a nonpartisan effort, Alpha Business Images (ABI), has rolled out the Keeping It 100 Challenge to spread the message of encouraging voter participation with the help and talent of peers in the advertising industry….
VIP Mortgage Implements Surefire Power Messaging by Top of Mind, Generates Hundreds of Extra Deals in Q2 2020
ATLANTA, Ga. — Arizona-based independent mortgage lender VIP Mortgage reported that it has generated hundreds of extra deals in Q2 of 2020 with the help of Surefire Power Messaging from Top of Mind Networks (Top of Mind), a leader in customer relationship management (CRM) and marketing automation software for the mortgage lending industry….
ABI Named on the Adweek 100: Fastest Growing Agencies List
DALLAS, Texas — Dallas-Fort Worth-based marketing agency Alpha Business Images, LLC (ABI) has been named to the Adweek 100 Fastest Growing Agencies List – and as one of the Top 5 Fastest Growing US Agencies in the Southwest….
.ECO® Brand Unites Those Committed to Fighting Climate Change
STAMFORD, Conn. — The time is now. planet .ECO® affirms that environmental justice is social justice and is illustrating that belief through its creation – .ECO, a transformative brand that unites individuals and organizations committed to combatting climate change. .ECO empowers digital eco like no other product or service by helping consumers, brands and advocates to globally advance sustainability solutions….
Lou Malnati’s Pizzeria Partners with Cogensia for Customer-Focused Marketing Solution
SCHAUMBURG, Ill. — Lou Malnati’s Pizzeria has selected Cogensia, a data-driven digital marketing firm, to enhance guests’ experience with the brand across all guest touchpoints and channels. Leveraging Cogensia’s proprietary Customer Management Platform technology and services, Lou Malnati’s will better understand their guests’ preferences….