Advertising and Marketing
Free News Articles Category: Advertising and Marketing Industry News Articles
Craig Leabig of Informative Research Named HousingWire 2025 Marketing Leader
GARDEN GROVE, Calif. — nformative Research, a premier technology provider delivering data-driven credit and verification solutions to the lending community, today announced that Senior Vice President of Marketing Craig Leabig has been named a 2025 HousingWire Marketing Leader. This year’s award honors 55 professionals reshaping how mortgage and real estate companies engage prospects and accelerate growth. Leabig’s strategic leadership has transformed Informative Research’s marketing into an engine of innovation and measurable results….
HousingWire selects Depth EVP Lindsey Neal as 2025 Marketing Leader
ATLANTA, Ga. — Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies serving the residential mortgage finance, financial technology (fintech) and regulatory technology (regtech) industries, today announced that Executive Vice President Lindsey Neal has been named a recipient of HousingWire’s 2025 Marketing Leaders Award….
Courtney Dodd of Floify named to HousingWire’s 2025 Marketing Leaders list for a second year in a row
BOULDER, Colo. — Floify, the mortgage industry’s leading point-of-sale (POS) solution, today announced that Courtney Dodd, head of marketing, has been named to HousingWire’s prestigious Marketing Leaders list for 2025. She was also a 2024 Marketing Leaders recipient. The Marketing Leaders award honors the outstanding accomplishments of mortgage and real estate marketing executives who are the visionaries behind the strategies, campaigns and branding efforts that push the industry forward….
P1 Commerce LLC Launches as Data-First Performance Marketing Firm Led by eCommerce Experts Gavin Trippe and Jonathan Peters
LOS ANGELES, Calif. — P1 Commerce LLC today announced its official launch as a data-first eCommerce marketing firm designed to optimize performance and efficiency at scale. Unlike traditional agencies focused primarily on their own growth, P1 Commerce is an expert-led firm uniquely positioned to be the best, not the biggest – delivering strategic, measurable outcomes for global brands….
US Farm Data Names Chris Sidles Director of Innovative Data Solutions
OMAHA, Neb. — US Farm Data is pleased to announce the hiring of Chris Sidles as Director of Innovative Data Solutions, a newly created role designed to expand the company’s strategic partnerships with enterprise-level agribusinesses and related sectors. In this role, Sidles will work directly with executive leadership teams – CEOs, CMOs, VPs of Marketing and Strategy….
Direct Response Marketing Agency SeQuel Response Rebrands as Franklin Madison Direct
EDEN PRAIRIE, Minn. — SeQuel Response, a leader in direct mail and targeted customer acquisition strategies for over 16 years, is excited to announce its rebrand to Franklin Madison Direct. Acquired by Franklin Madison in 2022, this brand alignment marks the final integration step of SeQuel and Franklin Madison, bringing together decades of direct marketing experience and expertise….
Artificial Intelligence for Social Good Playbook – Now Available for Free Download
CHARLOTTE, N.C. — Apparo, a nonprofit that helps other nonprofits do more to improve lives in our communities through the strategic use of technology, is now offering a free, detailed guide the use of Artificial Intelligence (AI). To quote the Playbook, “Leveraging AI technologies, nonprofits can optimize their operations, enhance their impact, and better fulfill their missions in the communities they serve.”…
Senneca Unveils Dynamic New Website Showcasing Industry Leadership
CINCINNATI, Ohio — Senneca launches their new website, Senneca.com, showcasing innovation and leadership in the specialty door industry. As a family of industry-leading brands including Chase, Eliason, Door Engineering, Subzero Engineering and Thermoseal, Senneca delivers specialized solutions tailored to your unique needs….
ShelfLife, Alex Strathdee Launch ‘Before The Bestseller: Your Proven Path to Book Sales Without Wasting Time & Money’
SAN DIEGO, Calif. — ShelfLife (GetShelfLife.com) and author Alex Strathdee today announced the release of “Before The Bestseller: Your Proven Path to Book Sales Without Wasting Time & Money,” the ultimate playbook for nonfiction authors seeking to boost book sales, build an audience, and create a bestseller that never stops selling. This book pulls back the curtain on how the top authors of today such as James Clear of “Atomic Habits” sold over 20 Million copies….
SalesMind.ai Partners with UCLA Professor Dave Zes and Statistics Student Teams to Solve Lead Generation Data Challenges
LOS ANGELES, Calif. — SalesMind.ai, a cutting-edge AI-powered sales automation platform, has announced a research collaboration with Dave Zes, Statistics & Data Science Lecturer at UCLA and two teams of statistics students from UCLA to tackle one of the biggest challenges in AI-driven lead generation: data accuracy and quality….