New Book, ‘The Crisis Casebook,’ Reveals How the World’s Leading Brands Navigate Disasters and Scandals
WASHINGTON, D.C. — In a world where disruption is constant and crises can strike without warning, a new book by crisis management expert Edward Segal offers a timely roadmap for organizations, leaders, and public figures who want to be prepared for the inevitable. “The Crisis Casebook: Lessons in Crisis Management from the World’s Leading Brands” (ISBN: 978-1399822381; hardcover) is published by John Murray Business.