Advertising and Marketing
Free News Articles Category: Advertising and Marketing Industry News Articles
Depth expands leadership team, adding mortgage marketing veteran Elizabeth Schroeder as vice president
ATLANTA, Ga. — Depth, a leading provider of consultative B2B marketing, public relations and reputation management services for technology companies serving the residential mortgage finance, fintech and regtech industries, today announced its addition of mortgage industry veterans Elizabeth Schroeder, vice president of client services, and Amy Jerina, client services manager, along with former business journalist Amber Perry, who also joins as a client services manager….
Velocity Credit Union Unveils Bold New Brand Identity and Launches Innovative Rewards Checking Account
AUSTIN, Texas — Velocity Credit Union, a trusted financial partner for over 75 years, today announced the launch of its refreshed brand, including a new logo, a modernized website, and updated branch locations. The updated look and feel reflects Velocity’s ongoing commitment to innovation, accessibility, and delivering an exceptional, member-first experience both in person and online….
Vintage Americana Comes to Life at New Paul Stanley Museum in Los Angeles
LOS ANGELES, Calif. — A forgotten genius of mid-century advertising is finally getting his due. The newly launched Paul Stanley Museum, opening in Los Angeles in 2026, will honor the legacy of Paul Stanley Company – the creative powerhouse behind some of America’s most beloved animated beer and soda advertising signs….
New Book, ‘The Crisis Casebook,’ Reveals How the World’s Leading Brands Navigate Disasters and Scandals
WASHINGTON, D.C. — In a world where disruption is constant and crises can strike without warning, a new book by crisis management expert Edward Segal offers a timely roadmap for organizations, leaders, and public figures who want to be prepared for the inevitable. “The Crisis Casebook: Lessons in Crisis Management from the World’s Leading Brands” (ISBN: 978-1399822381; hardcover) is published by John Murray Business….
The Light Committee is First Headshot Photography Studio in Los Angeles to Earn 500 Five-Star Reviews
LOS ANGELES, Calif. — The Light Committee, a headshot photography studio known for providing amongst the best headshots in greater Los Angeles, has become the first such studio to achieve 500 five-star reviews on the map platform of world’s largest online search engine. It also means the studio has more five-star reviews than any other headshot photography studio in greater Los Angeles….
Vmake Rolls Out Auto-Captioning Feature to Expand Global Audience Reach for Creators
NEW YORK, N.Y. — Vmake, a leading AI Talking video editor, introduced a new tool, “Auto Generated Captions,” designed to integrate real-time captions, and it is worth the hype. Powered by AI, it helps businesses and creators to add and customize subtitles for videos in a few clicks. The tool is web-based and can help you add auto-generated captions in any language….
Sokal Officially Certified for INFINITI Retailer Website Program
RALEIGH, N.C. — Sokal is pleased to announce its official certification as a preferred provider for the INFINITI Retailer Website Program, effective August 18, 2025. As a certified partner, Sokal is now authorized to deliver website solutions, search engine optimization (SEO), and digital advertising services to INFINITI retailers through the INFINITI Digital Program….
The Center for Innovation Rebrands as AgingIN: A New Era in Transforming the Experience of Aging
ST. LOUIS, Mo. — The Center for Innovation (CFI), known for cultural transformation in eldercare, announces a rebrand to AgingIN, a bold new identity that captures its mission to be the catalyst for person-directed living in the community of one’s choice….
Optimal Blue’s New Brand Reflects Its Modern Technology and Proven Expertise and Leadership
PLANO, Texas — Optimal Blue today launched a new brand that emphasizes the company’s market leadership in delivering modern innovation backed by decades of proven, trusted performance. “Optimal Blue is operating in an era defined by accuracy, scale, speed and artificial intelligence – and our new brand embodies that,” said Joe Tyrrell, CEO of Optimal Blue….
MMI Unveils ChatMMI: Mortgage Intelligence, One Question Away
SALT LAKE CITY, Utah — Mobility Market Intelligence (MMI), the original pioneer in mortgage market intelligence, today announced the launch of ChatMMI™ – the industry’s first conversational AI interface built specifically for lenders, recruiters, and mortgage professionals….