Advertising and Marketing
Free News Articles Category: Advertising and Marketing Industry News Articles
As Northeast Ohio Recovers, Demand for Language Services is on the Rise
freeNewsArticles Story Summary: Mr. Ray Michaels, founder of Localization, LLC, has recently announced that despite sluggish economy performance, the demand for translation and language services has held up….
Ravi Singh, Campaign Marketing Guru, on Cala on CNN en Espanol
freeNewsArticles Story Summary: On Monday, January 31st on Cala, journalist Ismael Cala will interview Ravi Singh, a young Indian marketing guru who has been behind several digital political campaigns around the world….
Dawn Westerberg Consulting LLC to Provide Strategic Marketing and PR Services to e2b teknologies
freeNewsArticles Story Summary: Dawn Westerberg Consulting LLC, an integrated marketing and public relations services firm based in Austin, Texas, announced today it has been retained by e2b teknologies, a business CRM/ERP software and consulting services company based in Ohio….
Dawn Westerberg Consulting LLC to Provide Strategic Marketing Advisory Services to Oasis Solutions Group
freeNewsArticles Story Summary: Dawn Westerberg Consulting, an integrated marketing services firm based in Austin, Texas, announced today it has been retained by Oasis Solutions Group, a business management software consulting firm based in Louisville, Kentucky….
Marketing Trend Alert: Long-Term Care Insurance Agents Use ‘Electronic Business Cards’ to Build Relationships
freeNewsArticles Story Summary: Today LTC Financial Partners LLC (LTCFP) reveals one of its marketing secrets: ‘electronic business cards’ that supply an agent’s name, address, and phone number, just as old-fashioned business cards do, but with a difference. The electronic variety ‘can’t be misplaced, and they establish credibility by providing helpful, detailed information,’ says Jonas Roeser, of LTCFP….
2011 Global Strategic Management Institute Presents: Mobile Marketing Strategies Summit San Francisco April 26-28
freeNewsArticles Story Summary: The 2011 GSMI Mobile Marketing Strategies Summit will educate businesses on the most advantageous, cutting edge, tactics in mobile marketing. Whether your business needs are B2B or B2C, this conference has it all. Combining hands on workshops with speakers who are experts in their field sharing the best practices in practical formats, GSMI’s Mobile Marketing Strategies Summit can’t be missed….
CMI Marketing Research Experts Speak at Three University and Industry Educational Events in November
freeNewsArticles Story Summary: Four of CMI’s marketing research experts were featured speakers at industry and university educational events in November. CMI is a full-service marketing research company dedicated to industry thought leadership, education and professional development in its field….
CheapOair Launches ‘Get There For Less’ TV Ad Campaign
freeNewsArticles Story Summary: CheapOair, a top 10 online travel booking site, announces the launch of its first ever television campaign today. The 30-second ads feature the tag-line ‘Get There for Less,’ an expression of the company’s commitment and brand promise to put quality and value first for smart shoppers who continue to demand the best of both….
CMI’s Dr. Christina Liao Will Present Decision Pathway Modeling at the Society for Insurance Research (SIR) Annual Conference
freeNewsArticles Story Summary: Christina Liao, vice president, marketing science for CMI, a full-service marketing research company, will present a pathway modeling approach to understanding factors that influence consumers’ decisions to renew insurance products. Liao will explain how companies can use results from pathway modeling to develop strategies to convert single line customers into buyers of multiple products….
CMI’s Jean Fasching, Dr. Christina Liao, Mike Mabey, and Bill Salokar to present at IIR’s ‘The Market Research Event’
freeNewsArticles Story Summary: CMI, a full-service marketing research company, will be speaking and participating in a variety of sessions at IIR’s The Market Research Event in San Diego, CA on Nov. 8-10, 2010. In addition to presenting a new segmentation methodology, CMI will be extensively involved in the Segmentation Symposium, chairing, and moderating the sessions….