Advertising and Marketing, Business, Free News Articles, Software

After, Inc. Announces Its New Corporate Rebranding to Focus on Customer Experience Technology

NORWALK, Conn. -- After, Inc. today announced the launch of its corporate rebranding effort, including a complete website redesign to reflect the company's evolution to Customer Experience Technology. Since 2005, After Inc. has been providing best-in-class post-sale services to the world's largest manufacturers and retailers.

In 2021, After, Inc. launched its QuickSuite platform, a modular set of SaaS technologies to help manufacturers, retailers, and e-commerce sellers build deeper relationships with their customers, increase loyalty, and drive higher lifetime value. The suite covers the entire post-sale lifecycle, and includes: QuickReg®, QuickCover®, QuickClaim®, QuickInsight®, and QuickRenew®.

"2021 was a turning point for After, Inc.," says Nate Baldwin, After, Inc.'s CEO. "We launched our QuickSuite, brought on new SaaS Product, Marketing and Sales teams, and evolved our focus from a post-sale services company to a customer experience technology company. The cost of poor customer experience is going up. That's why our QuickSuite technology is so relevant. It allows retailers and manufacturers to provide differentiated and personalized experiences at each stage of the post-sale lifecycle - from registration to product protection, claims management to personalized offers - driving higher engagement, loyalty and lifetime value."

Along with the corporate rebranding, After, Inc. shares a new vision, mission and set of core values. "Our vision is pretty bold," says Dawn Taylor, After, Inc.'s Chief Revenue Officer. "We want to be the global leader in post-sale customer experience technology. But what people don't realize is that After has been providing post-sale technology and services to the world's largest manufacturers for over a decade. Now with our QuickSuite, merchants, manufacturers and TPAs of any size can download our user-friendly SaaS platforms and be up and running in minutes, not months. Given the explosion of ecommerce the past two years, the market has grown, along with a stronger need for competitive differentiation. We are excited about this next phase in our company's growth trajectory."

Check out our new website at https://www.afterinc.com/.

About After, Inc.

After, Inc. ( https://www.afterinc.com/ ) is a pioneer in the post-sale services industry. Since 2005, we have helped some of the world's top brands transform their businesses after the point of sale. Our best-in-class marketing, analytics and warranty administration drive higher customer satisfaction, product reliability, and brand equity, lower claims costs, and additional revenue and profit opportunities.

In 2021, we launched QuickSuite, a modular set of SaaS technologies to help manufacturers, retailers, and e-commerce sellers build deeper relationships with their customers and increase loyalty and lifetime value. The suite covers the entire post-sale lifecycle, and includes: QuickReg®, QuickCover®, QuickClaim®, QuickInsight®, and QuickRenew®.

Headquartered in Norwalk, Connecticut, After, Inc. is part of Galway Holdings, a diversified financial services distribution company with a focus on data analytics, technology transformation, and innovative risk sharing solutions.

Related link: https://afterinc.com/

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Awards and Honors, Business, Free News Articles, Software

MediSked Named Top 10 Population Health Management Solution by Healthcare Tech Outlook

ROCHESTER, N.Y. -- MediSked, LLC was named as one of the Top 10 Population Health Management Solution Companies of 2021 by Healthcare Tech Outlook, a print and digital platform offering healthcare decision makers critical information on adopting, innovating and building new programs and approaches to enhance their capability to provide care.

The Top Population Health Management Solutions awarded by Healthcare Tech Outlook is an annual listing of ten companies that are at the forefront of providing Population Health Management solutions and impacting the industry.

MediSked has been a trusted technology partner to health and human services organizations across the country since 2003, delivering comprehensive Software as a Service (SaaS) solutions via a person-centered technology model. MediSked offers a full-featured, modular software ecosystem for agencies in the home and community-based services (HCBS) and long-term services and supports (LTSS) industries.

MediSked's population health management offering is distinctive from others in that MediSked is one of the few premier technology vendors that has in-depth experience in supporting statewide Medicaid transformation. With MediSked's population health management solution suite, agencies can generate extensive analytics to identify opportunities that improve individual and population-level outcomes.

MediSked's data warehouse and commitment to improving whole-person care allowed the company to identify and share vaccination rates among individuals with intellectual and developmental disabilities (IDD) and discover the correlation between smokers and opting out of receiving a COVID-19 vaccine. Additionally, MediSked found that with good care coordination, anxiety and needs were measurably improved during the pandemic.

To view MediSked's award in Healthcare Tech Outlook, visit healthcaretechoutlook.com.

About MediSked:

MediSked is the leading brand in holistic solutions that improves lives, drives efficiencies, and generates innovations for health and human service organizations that support our community. MediSked solutions combine to provide innovative, person-centered technology that improves outcomes and quality, while reducing costs for individuals receiving home and community-based services and long-term services and supports through government & oversight, care coordination/payer and provider agencies. MediSked has supported clients across the United States for 18 years and is number 1068 on the 2020 list of Inc. 5000 Fastest Growing Companies.

Learn more at: https://www.medisked.com/

MULTIMEDIA:

VIDEO (YouTube) https://youtu.be/Ve4QVBZoMBc

RELATED LINKS:

https://www.medisked.com/wp-content/uploads/2021/11/2021-AADMD-Conference-Presentation.pdf

https://population-health-management.healthcaretechoutlook.com/vendor/medisked-futureready-solutions-for-long-term-services-and-support-cid-2281-mid-206.html

Related link: https://www.medisked.com/

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Advertising and Marketing, Business, Free News Articles, Insurance, Manufacturing, Product Launches, Software

After Inc. Will Premiere its Award-Winning QuickSuite Technology at CES 2022

NORWALK, Conn. -- After, Inc., the leader in post-sale customer experience technology and services since 2005, just announced that its senior team will be at CES in Las Vegas on January 5 - 7, 2022 to unveil its new QuickSuite. Each year, CES brings together the most innovative technology companies to share their latest developments and this will be no different. CES 2022 will highlight advancements in AI, XR, gaming and computing, digital health, automotive and transportation, home entertainment, smart home - and new this year will be space technology, food technology, and NFTs.

"We are excited to see current and potential customers at CES in a few weeks and premiere our QuickSuite technology," says Dawn Taylor, After, Inc.'s Chief Revenue Officer. "After has a long history of strong partnerships with the largest manufacturers in the world. QuickSuite allows us to bring those same proven processes to manufacturers, TPAs and retailers at a much lower cost. QuickSuite includes five modular platforms that together manage the entire post-sale customer lifecycle: registration and upsell/cross-sell (QuickReg®), product protection (QuickCover®), claims management (QuickClaim®), behavioral and predictive analytics (QuickInsight®), and renewal or subscription management (QuickRenew®)."

The company will be holding private meetings at Vdara Hotel and Spa on January 5th-7th. If you plan to be there and would like to schedule a meeting, you can reach out to Dawn Taylor directly at dtaylor@afterinc.com or contact Scott Morrison, EVP Business Development (smorrison@afterinc.com) or Dan Hulkower, SVP, Business Development (dhulkower@afterinc.com).

To learn more about QuickReg® and QuickCover®, visit our product websites at https://www.quickreg.me/ and https://www.quickcover.me/. QuickClaim®, QuickInsight®, and QuickRenew® are launching in late January and early February 2022.

About After, Inc.

After, Inc. (https://www.afterinc.com/) is a leader in post-sale customer experience technology, providing product registration, marketing, analytics, and program administration to enterprise customers since 2005. After, Inc. partners with some of the world's top brands to help them drive customer satisfaction post-purchase, higher product reliability, deeper brand equity and additional revenue and profit opportunities. Now, with its new QuickSuite, After, Inc. can offer the same high quality post-sale solutions to manufacturers, TPAs and retailers of any size. Headquartered in Norwalk, Connecticut, and with offices in New York City, After, Inc. is part of Galway Insurance Holdings, LP ("Galway Holdings"), a financial services distribution company with a focus towards data analytics, technology transformation, and innovative risk sharing solutions.

Related link: http://afterinc.com/

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Business, Drugs and Pharmaceuticals, Free News Articles, Product Launches, Software

Geminid Systems Unveils Pharmalite CRM to Boost Remote Engagement of Pharma Field Teams

REDWOOD CITY, Calif. -- Geminid Systems, Inc. today announced the global rollout of a SaaS super-app that aims to improve pharmaceutical operations by helping field teams easily overcome challenges arising from the ongoing COVID pandemic.

In conjunction with the product's worldwide release, subscriptions to the app are available at discounted pricing through Jan. 31, 2022.

"Pharmalite CRM is an all-in-one app that enables pharma sales and medical field teams to much more effectively perform, track, and analyze the complex tasks involved in working with existing and prospective healthcare providers," said Guru Karur, VP Product Strategy.

"It's essential for pharma companies," Karur continued, "to have field teams that can communicate better, faster, and more impactfully with providers by use of digital transformation technologies. Companies are finding it difficult now in this pandemic environment to meet patient needs, satisfy regulatory compliance requirements, and reach business objectives."

Karl Gunst, senior product lead, agreed. "The pandemic is making it difficult to build effective field teams. It's more difficult because the environment has changed from face-to-face to remote interactions. Existing solutions have failed to meet the new remote needs."

According to Karur, a potent attribute of Pharmalite CRM is its ability to create fully regulatory-compliant recordings and paper-trails for each interaction between the field teams and health care providers, whether remote or otherwise.

Gunst added that Pharmalite CRM eliminates the need to use as many as a dozen separate apps to cover all the bases. "Pharmalite CRM consolidates within a single app the functionalities to permit training, compliance, analytics, compensation, and more," he said.

"Most CRM solutions lack built-in analytics and advanced insights," Karur said. "Pharmalite CRM fills this gap with excellent support for startup, midlife, and fully mature pharmaceutical companies alike-especially those that urgently need to become more agile."

Pharmalite CRM was in development and beta testing for three years prior to today's debut, but the super-app already is in use by a number of pharmaceutical companies, Gunst revealed.

Company officials predict Pharmalite CRM will quickly emerge as a formidable rival to the industry's current top-selling CRM products.

Said Karur: "We in fact believe Pharmalite CRM will eventually overtake the competition as more and more pharmaceutical teams subscribe to our solution and discover its advanced capabilities and actionable AI-driven insights, which are made possible by highest compliance, performance, and scalability features."

To learn more about Pharmalite CRM, please visit https://www.pharmalitecrm.com/.

ABOUT GEMINID SYSTEMS

Redwood City, California-based Geminid Systems, Inc. is the maker of Pharmalite CRM, currently the only all-in-one pharma SaaS product with applications for sales, medical, market access, as well as management and executive teams. In developing Pharmalite CRM, Geminid harnessed mobile and web technologies to its extensive cloud technologies experience, thereby permitting creation of a fully integrated package of productivity-enhancing, process-simplifying tools designed for unparalleled ease of use.

Related link: https://geminidsystems.com/

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Advertising and Marketing, Free News Articles

AutoAwards Loyalty Program Offers Incredible Returns for Dealerships After Recent Inventory Shortages

ODESSA, Del. -- As the auto industry continues experiencing ongoing microchip shortages, dealerships need new customer retention methods. As inventory begins to recover into the winter and the latest car models start arriving, AutoAwards offers loyalty solutions for auto dealerships through its auto loyalty programs to boost overall revenue and keep customers engaged and returning.

AutoAwards' auto dealership customers recently increased their inventory through offering buyback programs. Customers who have an existing relationship with a dealership through their loyalty rewards program are more likely to sell back their vehicle to the dealership. In addition, dealerships gain vehicles that they know are in good condition because they've provided service on them. AutoAwards' loyalty program allows auto dealerships to keep track of service appointments and establish a good working relationship with customers.

They also can use the data they've gained through the loyalty rewards program to target customers they know have certain vehicles they may wish to buyback. Through AutoAwards' loyalty rewards program, we have helped auto dealership customers with email blasts and drilling down their data to target the right customers to buy back their vehicles for resale.

Since its inception in 1991, AutoAwards has worked successfully with auto dealerships to produce success stories with customized and profitable loyalty programs. The program routinely rewards customers for continued business with partner dealerships and incentivizes buying.

"Our AutoRewards Loyalty Program consistently engages customers and gets them to return to our client's showroom floors time and time again," said Jon Greene, VP of Operations at AutoAwards. "As the state-of-the-art car models come through in the coming months, dealerships could benefit from using our loyalty program for greater long-term promotion and success."

Clients of AutoAwards have experienced numerous advantages following establishing the company's loyalty programs. With AutoAwards' loyalty program, dealerships can also target customers through email who have earned points through a rewards program for future vehicle purchases.

As inventory comes back in stock, returning customers who may be overdue for purchasing, but postponed during the peak shortages, can be targeted with AutoAwards' email marketing. Some of AutoAwards' customers have sent emails with online vehicle preview events as new models come on to the market or as they list pre-owned vehicles for sale.

AutoAwards helps customers successfully implement buyback and sale offer programs through email targeting and blasts. We target customers for a potential resell using data analysis through the in-house CRM system. Despite a movement toward online car shopping, the customer retention provided through loyalty programs incentivizes buyers to shop in person in the showroom.

"Auto dealerships with AutoAwards' loyalty rewards program have an advantage because they know their customers well and can pinpoint the right customer from the data we've collected through our CRM system and email targeting," said Greene.

Overall, typical active loyalty program members often spend 10% more than customers who are not active in a rewards program, according to a study by McKinsey & Company. In addition, McKinsey & Company also discovered that members who redeem their rewards spend 25% more than members who are not active in a program.

A loyalty program has its benefits for dealerships, and AutoAwards delivers brand loyalty and rewards to each of its clients. Their loyalty programs give dealerships the tools they need to get to know their customers well and ensure they can pinpoint potential future earnings. When customers can count on a specific dealership and hold confidence in its services, they are more inclined to stay loyal and listen to the salesperson who gave them an excellent previous auto-shopping experience.

For more information about the loyalty program offered by AutoAwards, https://autoawards.com. Contact AutoAwards online to discuss how to set up a partnership or call the company at 302-696-6000.

About AutoAwards:

Since our founding in 1991, AutoAwards has been widely recognized as the industry-leader in automotive and marine loyalty marketing, earning longstanding relationships with many of the industry's most successful dealer groups and OEMs.

Since marketing for automotive dealerships has changed in the past 25 years, AutoAwards understands the #1 predictive factor for dealer growth and profitability. Customer loyalty is the most successful way to build revenue. Hundreds of automotive groups use and recommend loyalty programs for dealers as the way to drive brand loyalty. AutoAwards has always recognized the need for top notch, highly creative, effective loyalty strategies in large and small businesses alike.

For this reason, our automotive loyalty marketing expertise is engineered to meet the individual needs and goals of any business - regardless of its size. Contact us online to talk about dealer loyalty or call 302-696-6000. Visit: http://www.autoawards.com/.

MULTIMEDIA:

* VIDEO (YouTube): https://youtu.be/FB0s655E740

* LOGO 72dpi: http://www.autoawards.com/wp-content/themes/auto-awards/images/logo/logo-inner.png

RELATED LINKS:

https://www.autoawards.com/automotive-customer-loyalty-programs/

https://www.autoawards.com/automotive-crm-software/

https://www.mckinsey.com/business-functions/marketing-and-sales/our-insights/next-in-loyalty-eight-levers-to-turn-customers-into-fans

Related link: https://www.autoawards.com/

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Advertising and Marketing, Business, Free News Articles, Product Launches, Software

Reducing Friction Losses: New One-Stop Video Editing Application Maximizes Content Creators’ Efficiency and Creative Control

LOS ANGELES, Calif. -- Professional video editors save content creators on platforms like YouTube and TikTok massive amounts of time. But communication, file sharing, and order tracking can make dealing with a video editor more trouble than it's worth. VOMA, a first-of-its-kind platform launched by video editing startup Tasty Edits, seeks to solve these issues. Using VOMA (Video Order Management Application), creators can easily submit new video orders, upload their footage, communicate with their editor, and review drafts -- all in one place.

Tasty Edits decided to develop this proprietary application as an in-house solution to make life easier for their clients, many of whom are YouTube and TikTok creators.

"The normal communication set-up between video editing companies and clients is inefficient," explains founder Alex Lefkowitz. "Say you're a video creator and you hand off six hours of editing work to a professional editor. You might still spend three hours filling out complicated order forms, emailing back and forth about what you want editors to do, and battling to upload your footage to third-party cloud storage providers."

VOMA makes this entire process frictionless. It unifies order processing, communication, and file management. Clients can open an account and create video orders with clear specifications. They are billed in platform "edit credits" depending on the length of the video and the complexity of their request.

A typical 10-minute YouTube video edit takes 195 credits. Credits can be purchased individually for $1 per credit, or in bulk for up to a 15% discount ($0.85 per credit). On their dashboard, creators can then chat directly with their editor, upload files, review their order details, and track the progress of their order in real-time.

"VOMA increases our efficiency and allows us to process more orders, while giving clients the high-quality results they need," Lefkowitz says. "Creators have total creative control over their videos -- with the ability to easily customize their orders, a direct line to their editors, and the option to review multiple drafts."

Video creators are in high demand at the moment. Worldwide, 86 percent of companies use video as part of their marketing strategy. YouTube has over 1.8 billion users, with 85 percent of U.S. internet users accessing the platform at least once per week. And since its launch in 2016, the short video app TikTok has garnered a global audience of over 1.1 billion.

In this thriving creator economy, many creators are looking for ways to produce content more efficiently and avoid burnout. VOMA helps creators by saving them time and making the video order process easy, all while giving them the highest quality edits.

About Tasty Edits:

Tasty Edits is a professional video editing company launched in 2020 by web entrepreneur Alex Lefkowitz. It provides fast, affordable, and frictionless video editing services for creators and businesses on YouTube, TikTok, and other social platforms.

For more information visit: https://tastyedits.com/ and https://voma.tastyedits.com.

Related link: https://tastyedits.com/

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Business, Free News Articles, Software

Certa Attracts More Top Talent, Marc Goldberg Departs Dun & Bradstreet to Head Customer Experience

SARATOGA, Calif. -- Certa, the leading third-party risk management platform, today announced the hiring of Marc Goldberg as Chief Customer Experience Officer. Formerly Chief Procurement Office and VP of Financial Shared Services at Dun & Bradstreet, Goldberg brings a decade of experience in Supply Chain and Vendor management to his new role.

"As a former Certa client, I've seen first-hand the potential of this product and its ability to fill a crucial gap in the market," stated Goldberg. "I'm looking forward to using my industry-specific learnings to further improve the customer experience. I believe passionately in our ability to disrupt the ESG space and how important that will be for the future of the supply chain."

As part of his new role, Goldberg will work to evaluate and improve on the entire customer experience at Certa, from acquisition to retention, helping to educate current customers on expanded use cases and provide new customers the tools they need to utilize the platform to its full potential. Customer experience has been a longstanding area of focus for Certa, who has a 100% retention rate across all accounts. The hiring of Goldberg marks an even larger investment into this critical business component.

Jagmeet Lamba, Certa founder, said: "Marc brings valuable experience in the ESG and TPRM space but most importantly, he's evaluated our customer experience from an external perspective and will have great insight into how we can make it even better. Our customers are the number one priority for our company and we're excited to have a seasoned executive manning such a crucial role."

In addition to family and work, Marc is passionate about raising funds and awareness for Pediatric Cancer. The first Wish he granted for Make-A-Wish was for Kate Rhoades, a young girl suffering with leukemia. After Kate passed, Marc vowed to carry on her mission and continues to serve on the board of Kate's Cause.

About Certa:

Certa is the fastest growing supplier management platform. Founded in 2015, Certa makes third-party risk management fast, easy, and modern. Using 80+ no-code integrations with trusted data sources, Certa helps companies onboard third-parties 3x faster while mitigating risk and improving compliance controls. Certa's clients include several Fortune 50 retailers and a Top 3 consulting firm. Certa is headquartered in the San Francisco Bay Area.

For more information or to schedule a demo visit https://www.getcerta.com/.

Related link: https://www.getcerta.com/

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Advertising and Marketing, Awards and Honors, Business, Free News Articles, Software

FlexCare Digital Health Honored with Four Awards at the Annual w3 Awards

ATLANTA, Ga. -- With more than 3,000 entries from around the globe, The Academy of Interactive and Visual Arts just announced the winners of its 16th Annual w3 Awards. FlexCare Digital Health, a leading provider of online and on-demand healthcare delivery, brought home a total of four awards and was recognized in the Mobile Apps and Mobile Features' categories.

The w3 Awards serves to illuminate creative excellence on the Internet and recognizes professionals who handle the creative and marketing acumen behind award-winning websites, video, marketing, mobile, social media and podcasts. These awards are sanctioned and judged by the Academy of Interactive and Visual Arts, an invitation-only body consisting of top-tier professionals from a "Who's Who" of acclaimed media, advertising and marketing forums.

FlexCare Digital Health received gold awards in the following categories:

- Mobile Apps and Sites: Mobile Site Redesign for Mobile

- Mobile Features: Best Visual Design-Aesthetic for Mobile

- Mobile Features: Best Interface for Mobile

It also received a silver award in:

- Mobile Features: Best Visual Design - Function for Mobile

As one of the leading providers of digital health solutions in the U.S., FlexCare Digital Health is transforming healthcare by providing digital health services that benefit both employers and employees. By delivering immediate access to a variety of digital health providers via its cloud-based proprietary online portal and mobile app, FlexCare makes it possible for members to connect seamlessly via phone, text, secure video or app.

About FlexCare Digital Health

FlexCare Digital Health is a leading provider of online and on-demand healthcare delivery services to private and public employers, associations, brokers, school systems and more.

By using Digital Health services instead of more expensive urgent care and ER visits, FlexCare cuts unnecessary costs and keeps members smiling (instead of waiting).

Its core offerings include: Virtual Primary Care, Telemedicine, Dermatology, Behavioral Health Counseling, TeleDentistry, Caregiver/Companionship Support, TeleSpine and other digital health services.

For more information, visit: https://flexcare.com/

About w3 Awards

The w3 Awards honors creative excellence on the web and recognizes the people behind award-winning sites, marketing programs, social content, mobile site/apps, and online video. In honoring the best of the web, the w3 Awards is the first major web competition to be accessible to the biggest agencies, the smallest firms and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies.

SOCIAL MEDIA:

Twitter: https://twitter.com/FlexCarePlus

Facebook: https://www.facebook.com/flexcareplus

LinkedIn: https://www.linkedin.com/company/flexcare-telemedicine/?viewAsMember=true

MULTIMEDIA

Sneak Peek at our award-winning app: https://youtu.be/Enusc-PoBic

Related link: http://flexcare.com/

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Business, Free News Articles, Insurance, Software

Dawn Taylor, former President of Centricity, has joined After, Inc. as Chief Revenue Officer

NORWALK, Conn. -- After, Inc., the global leader in Warranty Services since 2005, just announced that Dawn Taylor will be joining the company as Chief Revenue Officer. Dawn brings more than 27 years of warranty and service contract experience, serving as President of Centricity for the last 9 years. Her background and experience will be instrumental in leading the expansion of After, Inc.'s Warranty Services business, and its newly launched QuickSuite Platform.

"I have had the pleasure of working with the After, Inc. team for many years and have been an admirer of their innovative products," said Dawn. "I am looking forward to joining a great team and continuing to grow and expand our offerings in the market."

In 2016, Dawn was named a Finalist for the Tampa Bay Business Journal's "Businesswoman of the Year" Award. She's also won a Bronze Stevie Award for "Female Executive of the Year in Consumer Services" and in 2019 was recognized as one of Dealerscope's most Powerful Women in Consumer Technology.

"I couldn't be more thrilled that Dawn agreed to join After, Inc. at this stage of our development," said Nate Baldwin, CEO of After, Inc. "Not only does Dawn know the warranty and service contract market inside and out, but her business acumen will help us drive new subscribers for our new QuickSuite(r) portfolio of products."

About After, Inc.

After, Inc. (afterinc.com) is a pioneer in the Warranty Services industry. Since 2005, After, Inc. has been partnering with some of the world's top brands to help transform their warranty businesses, driving customer satisfaction post-purchase, higher product reliability, deeper brand equity and additional revenue and profit opportunities. After just recently launched its SaaS platform, QuickSuite, with a portfolio of products to help manufacturers, retailers, and ecommerce sellers build deeper relationships with their customers and drive customer satisfaction, loyalty, and lifetime revenue after the point of sale.

Headquartered in Norwalk, Conn. and with offices in New York City, After, Inc. is part of Galway Holdings Group, a financial services distribution company. It includes EPIC Insurance Brokers & Consultants and a diversified brokerage distribution and underwriting platform, with a focus towards data analytics, technology transformation, and innovative risk sharing solutions.

Learn more at: https://www.afterinc.com/

Related link: http://afterinc.com/

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Advertising and Marketing, e-Commerce, Free News Articles, Software

E-commerce AI Leader Fanplayr Announces Strategic Appointments to Support Growth in US and APAC

PALO ALTO, Calif. -- Fanplayr, a leader in SaaS and online behavioral personalization, announced the hiring of Jack Hallahan as Vice President of Sales for the U.S.; David Ticconi as Managing Director for Australia and New Zealand; and promoted Mariano Tripiciano to Managing Director of the Americas.

Jack Hallahan is an expert in data driven marketing having brokered global strategic agreements in Ad Tech, SaaS Software, and Digital Media for several decades. He has held previous leadership positions at Thunder (acquired by Walmart) as Head of Partnerships and Revenue and at Celtra as Senior V.P. of Partnerships.

David Ticconi joins Fanplayr as Managing Director for Australia and New Zealand with significant experience in mobile marketing platforms as previous Managing Director at Airship and V.P. of Sales - Australia at AdColony.

Mariano Tripiciano has been promoted to Managing Director of the Americas to include the U.S. He has been with Fanplayr since 2013, where he previously held roles as V.P. of the European region, helping to establish and expand the company in Europe, and Managing Director of Latin America.

"As Fanplayr continues to grow in global representation and product breadth, it's critical to invest in highly talented and experienced individuals who can enhance and develop the vision through sales leadership and operations best practices," says Simon Yencken, Co-founder and CEO of Fanplayr. "Jack, David and Mariano all bring a wealth of knowledge about personalization, AI and Segmentation as a Service. In addition, their experience with global partnerships will be pivotal in Fanplayr's development of global sales and in exceeding current customers' expectations."

In September, Fanplayr launched PrivacyID, its solution to the demise of cookies, and it currently holds a U.S. patent for Segmentation as a Service.

About Fanplayr

Fanplayr is a global leader in e-commerce behavioral data, using machine learning and AI to enable businesses to increase conversion rates and revenue, collect more leads, and retarget visitors with personalized recommendations during and after the shopping experience. Fanplayr is headquartered in Palo Alto, California with offices in New York, Buenos Aires, Brazil, Mexico, Milan, London, Manchester, Paris, Stockholm, Hamburg, Melbourne and Tokyo.

Learn more at: https://fanplayr.com/

Related link: https://www.fanplayr.com/

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